The Determinant Factors in Successful Rewards-based Crowdfunding Projects

Feature Voting and the Success of Crowdfunded Projects

“…Under this model, contributors receive specific rewards for their contributions. Examples might include early or special additions of a product, a vote on product features, continual news about the product's development, or other things in this vein (Hsieh et al, 2017). Given this limitation, rewards-based crowdfunding has traditionally been used to support specific products as opposed to the creation of an entire firm, simply because the limited nature of the rewards that can be offered does not lend itself to creating an entire firm.…”