The Determinants of Consumption for Organic Aquaculture Products—evidence From Greece

Polymeros, Konstantinos; Kaimakoudi, Eleni; Mitsoura, Amalia; Nikouli, Eleni; Mente, Eleni

doi:10.1080/13657305.2014.855954

Cited by 17 publications

(8 citation statements)

References 19 publications

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“…Annual average family income positively affects consumption behavior for green aquatic products. This finding is similar to the conclusion that consumers with higher income are inclined to consume more organic or green aquatic products (Polymeros et al , 2014; Wu, 2011).…”

Section: Discussionsupporting

confidence: 88%

“…Green aquatic products are a type of green food and are worthy of study because they have particular rules for consumption behavior; they deteriorate and decay more easily than other green food. However, there is little research on the factors that drive consumption behavior for green aquatic products, even though they are an important type of green food ( Polymeros et al , 2014; Wu, 2011). Therefore, this paper investigated the factors that influence consumers’ consumption behavior for green aquatic products from a SCT perspective.…”

Section: Discussionmentioning

confidence: 99%

“…The categories of green food with regard to which factors driving consumption behavior have been previously studied include eggs, pork, milk, and vegetables (Chen, 2012; Li, 2007; Qing et al , 2006; Wang et al , 2012). However, there is little research concerning the factors that drive consumption behavior for green aquatic products, even though they are an important type of green food (Polymeros et al , 2014; Wu, 2011). Green aquatic products are worthy of study because they have particular rules for consumption behavior, as they deteriorate and decay more easily than other green food.…”

Section: Introductionmentioning

confidence: 99%

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Factors driving consumption behavior for green aquatic products

Yong-tao

Zhong

2017

BFJ

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Purpose The purpose of this paper is to investigate the factors that influence consumers’ consumption behavior with regard to green aquatic products from a social cognitive theory perspective. Design/methodology/approach A web survey was used to collect the data. The survey subjects were citizens of Ningbo City in Zhejiang Province. A total of 403 subjects were obtained through the sampling service, and 337 subjects were retained after strict examination. The data were used to construct a partial least squares structural equation model. Findings The cognition of green aquatic products significantly positively affects outcome expectancy, self-efficacy, perception of others’ behavior, and socio-structural conditions. Self-efficacy and outcome expectancy significantly positively influence consumption intention. Self-efficacy, perception of others’ behavior, and consumption intention significantly positively affect consumption behavior. Practical implications The concept, connotations and benefits of green aquatic products should be widely publicized through diversified channels to increase people’s knowledge of these products and to encourage people to distinguish them from regular aquatic products and to believe in their benefits. In addition, measures should be taken to guarantee that only genuine green aquatic products can enter the market because the false claims of some products have damaged consumers’ belief in these products. Originality/value To test the effect of the cognition of green aquatic products, the construct “the cognition of green aquatic products” was added to the model based on social cognitive theory. This paper contributes to the existing literature by further exploring how cognitive aspects affect consumption behavior with regard to green food.

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Section: Discussionsupporting

confidence: 88%

Section: Discussionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

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Factors driving consumption behavior for green aquatic products

Yong-tao

Zhong

2017

BFJ

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“…Compared with the first cluster, the consumers in this cluster represented a higher educational level (46.9 per cent), and were younger (34.7 per cent) were between 26 and 35 years old. This finding is in accordance with recent studies providing evidence that consumers with a higher preference in farmed fish are usually younger in age (Vanhonacker et al, 2011;Polymeros et al, 2014). In addition, most of the consumers in this cluster (36.7 per cent) declared a high monthly income, ranging between 1,001 and 1,500 euros.…”

Section: Clustersupporting

confidence: 92%

Analysing consumers’ perceived differences in wild and farmed fish

Polymeros

Kaimakoudi

Schinaraki

et al. 2015

British Food Journal

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2015),"Impact of consumer socialization on soft drink consumption and mediating role of consumer generational behavior", Access to this document was granted through an Emerald subscription provided by emeraldsrm:305060 [] For AuthorsIf you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.comEmerald is a global publisher linking research and practice to the benefit of society. The company manages a portfolio of more than 290 journals and over 2,350 books and book series volumes, as well as providing an extensive range of online products and additional customer resources and services.Emerald is both COUNTER 4 and TRANSFER compliant. The organization is a partner of the Committee on Publication Ethics (COPE) and also works with Portico and the LOCKSS initiative for digital archive preservation. AbstractPurpose -The purpose of this paper is to investigate consumers' attitudes and behaviours towards wild and farmed fish, in order to identify possible distinct consumer groups, and to examine potential linkages between characteristics of the consumers' demographic and socio-economic status and marketing aspects in wild and farmed fish. Design/methodology/approach -Using data from an in-person field survey, a TwoStep cluster analysis was employed in order to detect perceived differences among consumers with different profiles. Findings -The analysis identified two distinct consumer groups differentiated primarily by income: the low-potential aquaculture consumers and the high-potential aquaculture consumers, representing 67 and 33 per cent of the total sample, respectively. The study provides evidence that there is a lesser preference towards farmed fish. Therefore, more efficient marketing strategies are probably needed in order to promote awareness in aquaculture consumption, and potentially contribute in guiltlessness of the whole sector. Originality/value -There is a lack of detailed empirical research regarding consumer perceptions and particularly potential differentiation for wild and farmed fish. This paper advocates the use of consumer profiles as a basis for the development of consumer-focused strategies in order to improve consumer performance in the sector.

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“…The lack of relationship between gender or level of education and pro-environmental behavior is in line with earlier research showing limited effects of demographic factors [71]. However, it contrasts with work showing that female and well-educated consumers are more prone to buy eco-labeled seafood alternatives than are other people [12,13,72].…”

Section: Discussioncontrasting

confidence: 46%

Eco-Labeled Seafood: Determinants for (Blue) Green Consumption

et al. 2016

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Eco-certification has become an increasingly popular market-based tool in the endeavor to reduce negative environmental impacts from fisheries and aquaculture. In this study, we aimed at investigating which psychological consumer characteristics influence demand for eco-labeled seafood by correlating consumers' stated purchasing of eco-labeled seafood to nine variables: environmental knowledge regarding seafood production, familiarity with eco-labels, subjective knowledge, pro-environmental self-identification, sense of personal responsibility, concern for negative environmental impacts from seafood production, perceived consumer effectiveness, gender and education. Questionnaires were distributed to consumers in Stockholm, Sweden, and the data were tested with multiple regression analysis using linear modeling and model averaging (n = 371). Two variables were the best predictors of stated purchasing of eco-labeled seafood: (i) recognition and understanding of eco-labels for seafood (Marine Stewardship Council, Fish for Life, Aquaculture Stewardship Council and KRAV); and (ii) concern for negative environmental impacts associated with seafood production. Meanwhile, consumer environmental knowledge was a weaker predictor. Results from this study suggest that strengthening the emotional component of consumer decision-making and improving the level of consumer familiarity with seafood eco-labels could stimulate more pro-environmental seafood consumption.

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The Determinants of Consumption for Organic Aquaculture Products—evidence From Greece

Cited by 17 publications

References 19 publications

Factors driving consumption behavior for green aquatic products

Factors driving consumption behavior for green aquatic products

Analysing consumers’ perceived differences in wild and farmed fish

Eco-Labeled Seafood: Determinants for (Blue) Green Consumption

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