“…It is historically contingent, situated in time and space, and neither Janssen, Marey, Muybridge nor their audiences experienced it 'as [a milestone] on the way to twentieth-century cinema' (Morus, 2006: 104). Nonetheless, in the 1890s, Edison and the Lumière Brothers built on chronophotography to produce what eventually became entertainment cinema, and a source of profit (Chanan, 1996). Part of their strategy was to emphasise cinema's scientific origin, capitalising on the taste of the day for combinations of entertainment and edification (Morus, 2006).…”