Based on the “Strategy Diamond” by Hambrick and Fredrickson (2001), the Theology Diamond is a strategic framework for Christian business faculty. This strategy helps Christian business faculty live intentionally for the glory of God and allows Christian institutions to compete by having business faculty that live out Gospel-centered values. Five elements of the Theology Diamond are presented (arenas, vehicles, differentiators, sequencing, and economic logic), and a strategic framework of Gospel living and working is presented.