The Dynamic and Static Speech Organization of Texts in Business Media

Duskaeva, Liliya Rashidovna

doi:10.5755/j01.sal.0.32.19905

Cited by 2 publications

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“…In our research we use linguistic praxeological analysis of media text (Duskaeva 2018) as the main method with four main objectives: 1) to study peculiarities of the media text linguistic instruments; 2) to reveal the basic communicative actions and identify their specific details; 3) to reveal the principles of text functioning in media sphere; 4) to evaluate the effectiveness of speech instruments in a wide variety of language and communicative means.…”

Section: Methods Of Analysismentioning

confidence: 99%

Sarcastic evaluation in mass media as a way of discrediting a person: Greta Thunberg case

Konyaeva

Samsonova

2021

EJHR

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The article is devoted to the analysis of a sarcastic evaluation of a person, which leads to their discrediting in media texts. Sarcastic evaluation is considered in terms of linguistic praxeology: the language and compositional means of nomination, description, and actions are analyzed. In a media text, these means interact with the means of expressing the category of deviance and forming semantic nodes. The category of deviance can manifest itself, on the one hand, in exuberance or the absurd, while on the other, in simplification or insufficiency of the sign revelation. Also, specific sarcastic speech techniques are identified. They are based on the discrepancy of referent and illocutionary meanings in the person’s speech portrait. The study of Russian media discourse about Swedish eco-activist Greta Thunberg revealed the active use of linguistic means expressing sarcastic evaluation to demonstrate the opposing viewpoint in relation to the transmitted semantic position of “Other”. When the media represents Greta in the totality of her disadvantages, this enters into a polemic against those who support the ideas of this person. With the help of sarcasm, the media shows the absurdness and failure of these ideas. In this case, a sarcastic evaluation becomes an instrument of discrediting not only the person him/herself, but also his/her views and associates. Linguistic means of sarcastic evaluation are widely represented in discrediting media texts. The most important of them are means such as absurdity, hyperbole, alogism, simplification, etc.

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Section: Methods Of Analysismentioning

confidence: 99%

Sarcastic evaluation in mass media as a way of discrediting a person: Greta Thunberg case

Konyaeva

Samsonova

2021

EJHR

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Terminology as a source of misunderstanding: English and Russian humour term systems

Shcheglova

Shilikhina

2021

EJHR

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The field of humour studies has developed its own system of terms for designating its research objects. However, disputes about the boundaries of the concepts and their relationship within the terminological system are not uncommon. Along with the English terminological inventory there exist terminologies developed within other languages. The paper discusses key terms of humour studies in the Russian and English languages. Seven Russian terms – ‘комическое’, ‘юмор’, ‘ирония’, ‘шутка’, ‘анекдот’, ‘насмешка,’ and ‘подшучивание’ and six English terms – ‘the comic’, ‘humour’, ‘irony’, ‘(canned) joke’, ‘mocking,’ and ‘banter’ are described. By looking at dictionary entries, definitions suggested by researchers and contexts in which the words are used as terms, the authors describe their general and terminological meanings and analyse differences of the two terminologies. Though the Russian and English terms originate from the same Greek and Latin words, there are significant differences in the traditions of their usage as scholarly terms. These differences cause difficulties which arise when it comes to translation of Russian texts into English and vice versa.

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The Dynamic and Static Speech Organization of Texts in Business Media

Cited by 2 publications

References 0 publications

Sarcastic evaluation in mass media as a way of discrediting a person: Greta Thunberg case

Sarcastic evaluation in mass media as a way of discrediting a person: Greta Thunberg case

Terminology as a source of misunderstanding: English and Russian humour term systems

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