2016
DOI: 10.1016/j.chb.2015.11.025
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The effect of email invitation elements on response rate in a web survey within an online community

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Cited by 89 publications
(59 citation statements)
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References 57 publications
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“…A recent study found a range from 5.4% (with no compelling elements to the email) to 12.8% (with several compelling elements to the email). 60 The rates of the current study were much improved over these, likely due to fact that participants were already enrolled in the study and only the follow-up survey was emailed. In addition, although the demographics of the sample reflected the demographics of the institution, generalizations should be made with caution.…”
Section: Commentmentioning
confidence: 86%
“…A recent study found a range from 5.4% (with no compelling elements to the email) to 12.8% (with several compelling elements to the email). 60 The rates of the current study were much improved over these, likely due to fact that participants were already enrolled in the study and only the follow-up survey was emailed. In addition, although the demographics of the sample reflected the demographics of the institution, generalizations should be made with caution.…”
Section: Commentmentioning
confidence: 86%
“…However as this secondary analysis is conducted by the originator of the Lottery incentives (Sauermann & Roach, 2013); Cash incentives (Pedersen & Nielsen, 2016); Trading the results of the study (Wright, 2005). Personalisation Generate a sense of community (Petrovčič, Petrič, & Manfreda, 2016); Customise user invitations (Shao, Wu, Zou, & Chen, 2015); Promote a positive researcher identity (Pan, Woodside, & Meng, 2014); Dynamic communication (Garcia, Standlee, Bechkoff, & Cui, 2009); Impression management (Garcia, Standlee, Bechkoff, & Cui, 2009). …”
Section: Research Methodsologymentioning
confidence: 99%
“…Another possible technique is the provision of a chat room for participants to communicate directly with the researcher rather than relying on the static medium of emails. Petrovčič, Petrič, and Manfreda (2016) found that creating a sense of community can increase response rates. Contextual factors such a researcher's identity or affiliation may also affect the response rate.…”
Section: The Challenge Of Rising Nonresponse Ratesmentioning
confidence: 99%
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