The effect of entrepreneurial rhetoric on microlending investment: An examination of the warm-glow effect

An Investigation of Passengers’ Psychological Benefits from Green Brands in an Environmentally Friendly Airline Context: The Moderating Role of Gender

“…That is, it is a direct, private benefit arising from the moral satisfaction of contributing to the common good for the environment [25][26][27]. People are willing to pay more money to purchase environmentally friendly products/services which help form self-satisfaction [28] because warm glow is caused by the pursuit of a positive emotional state to help others voluntarily [29,30], so it is also known as intrinsic satisfaction [31]. In the same vein, as people contribute to the common good through environmental protection, they are more likely to achieve a high level of life satisfaction and happiness [25,32].…”

Hybrid business models for peace and reconciliation

“…Human needs outside organizations can evoke emotional reactions and arouse empathy on the part of individuals in organizations, and can result in strong feelings to help others. This behavior can be driven by altruistic or so-called 'warm-glow' motives, with the latter meaning that ''people help others in order to feel good about themselves,'' an effect seen to fit in between egoism and altruism (Allison, McKenny, & Short, 2013).…”

Emerging Economies: Muddling Through to Development

“…Banks are the principal source of finance for SMEs in emerging economies, particularly in the early-stage of venture creation and growth ( Mallick et al 2010;Rahaman 2011;Allison et al 2013), although it is an inappropriate source of funding in the early stage. Bank finance in early stages would constrain the cashflow of the fledgling venture, as it has to constantly worry about the payment of interest rather than investments in innovation and growth (Jeng and Wells 2000;Lingelbach 2013).…”