The Effect of Relationship Marketing on Customer Loyalty

Ansori, Putra Budi

doi:10.54099/aijms.v1i1.209

Cited by 5 publications

(5 citation statements)

References 4 publications

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“…By recognizing patient compliance, significant institutions may assess implemented programs and pinpoint areas for improvement. Raising patient satisfaction may improve verbal exchange recommendations, create patient loyalty, promote pleasant relationships between patients and healthcare professionals, and improve the standing of hospitals and other health facilities (Harwina, 2021;Iskamto et al, 2020Iskamto et al, , 2021Wulansari & Pratama, 2022). According to the company's or institution's strategy, patient satisfaction is the outcome of the patient assessing the caliber of his health services by contrasting his expectations with the services he actually obtains.…”

Section: Introductionmentioning

confidence: 99%

What Factors Affecting Patient Satisfaction?

Eliza,

Apriyeni,

Sutiyem

et al. 2024

AIJMS

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Raising patient happiness is one of the objectives for raising the bar for healthcare services. It has been demonstrated that people who are happy with the medical care they receive are more likely to heed advice, stay faithful, or stick to treatment regimens. The goal of research at RSUD Kota Padang is to ascertain how competency, interpersonal communication, and service quality affect the happiness of BPJS patients. Associative and descriptive thinking were combined in the quantitative methods employed for this investigation. A purposive sampling procedure yielded a sample size of 100 individuals, and SPSS was utilized as an analysis tool to do multiple linear regression. The results of research indicate that: (1) Patient satisfaction is impacted by competence. (2) Interpersonal communication has a major impact on patient satisfaction. (3) The standard of care greatly affects patient satisfaction.

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Section: Introductionmentioning

confidence: 99%

What Factors Affecting Patient Satisfaction?

Eliza,

Apriyeni,

Sutiyem

et al. 2024

AIJMS

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show abstract

“…This shows that the services provided by Badung Dukcapil still have to pay attention to how all levels of society can understand the products provided. what he hoped for, feelings of disappointment will arise (Iskamto, 2023;Iskamto & Ghazali, 2021;Iskamto & Gunawan, 2023;Wulansari & Pratama, 2022). According to Priansa (2017: 235) several factors influence applicant (public) satisfaction with the services they have received, including:…”

Section: Introductionmentioning

confidence: 99%

The Influence of Population Policy Implementation and Service Quality on Community Satisfaction in Making Electronic ID Cards at the Badung Civil Registry Office

Rakhman

2023

IJEBM

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This research aims to determine the impact of population policy implementation and service quality on community satisfaction in making electronic ID cards. This research uses quantitative research methods with a causality research design. The sample taken was 100 respondents with the sampling technique in this research being accidental sampling. The analysis technique for this research uses descriptive analysis. The results of the research show that the implementation of population policy has an influence on the satisfaction of applicants for making Electronic KTPs at the Population and Civil Registration Service of Badung Regency, the quality of service has an influence on the satisfaction of applicants for making Electronic KTPs at the Population and Civil Registration Service of Badung Regency and the implementation of population policy and service quality has an effect of 64 .1%, to the satisfaction of applicants for making Electronic KTPs at the Badung Regency Population and Civil Registration Service. This can be an input for the leaders and employees of the Badung Civil Registry Office to continue to innovate in providing better services by providing more detailed attention and explanations to applicants who they feel do not understand.

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“…Trust is a belief that is owned by consumers in the object used. Trust, namely the psychology of consumers regarding the good wishes of others (Ansori 2022). Trust is instilled by consumers to get the best facilities from their business colleagues so that satisfaction is formed in the business process (Dewi and Sudaryana 2020).…”

Section: Introductionmentioning

confidence: 99%

Perspective of Environmental Turbulence as Sustainability on Relationship Quality, Trust and Satisfaction with B2B MSME Loyalty: Vosviewer Bibliometric Analysis

Utami,

Sudarmiatin,

Mukhlis

et al. 2023

J. of Law and Sust. Develop.

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Objective: This study aims to focus on a literature review of factors that affect B2B customer loyalty by looking at the perspective on a Loyalty Program (LP). Measure how the level of customer loyalty follows the B2B system for MSMEs. Providing the benefits of partnering by establishing good quality relationships, providing a sense of igh trust and maximum satisfaction so as to create loyalty. Method: This study is bibliometric. This research analysis technique uses Vosviewer. Where this technique collects databases from electronic journals in accordance with the scope of discussion. Electronic journal data collection using Publish or Perish based on the year 2016-2022 of the journal publisher. Result: The result of this study, there is another perspective factor that indirectly affects increasing customer loyalty, namely environment turbulence. So it can be concluded, looking also from the conditions of the internal and external environment that customer loyalty can be formed if the B2B system implemented provides Environmental conditions are good and beneficial for both parties. Limitations in this study have not been held specifically related to the selected B2B objects and only reviewed according to the literature obtained through the electronic journal. The recommendation in this study is to develop B2B potential by linking environmental turbulence factors as factors indirectly strengthen customer loyalty. Conclusion: This research is valuable because there is an update related to environmental turbulence variables that moderate the study of relationship quality, trust and satisfaction with B2B loyalty to MSMEs. Seeing that B2B conditions are still minimal in the MSME category as the main actor, especially in Indonesia. There needs to be a deeper study related to this research by adding the specifications of the MSME country and region

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The Effect of Relationship Marketing on Customer Loyalty

Cited by 5 publications

References 4 publications

What Factors Affecting Patient Satisfaction?

What Factors Affecting Patient Satisfaction?

The Influence of Population Policy Implementation and Service Quality on Community Satisfaction in Making Electronic ID Cards at the Badung Civil Registry Office

Perspective of Environmental Turbulence as Sustainability on Relationship Quality, Trust and Satisfaction with B2B MSME Loyalty: Vosviewer Bibliometric Analysis

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