The Effect of Warehousing in Logistics Performance of 
Shipping Firms in Nigeria

A., Christian; J. A., Mpuon; N. A., Nneoyi; O., Roberts

doi:10.52589/ijebi-0l3azmmm

International Journal of Entrepreneurship and Business Innovati

2024

DOI: 10.52589/ijebi-0l3azmmm

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The Effect of Warehousing in Logistics Performance of Shipping Firms in Nigeria

Christian A.,

Mpuon J. A.,

Nneoyi N. A.

et al.

Abstract: The demand for businesses to develop new methods to generate value and distribute it to consumers is rising in the highly challenging global market in recent times. This has forced the development of more effective and efficient warehousing techniques in the shipping industry. This study empirically investigated the role of warehousing in the logistics performance of shipping companies in Nigeria. Data were obtained from registered shipping enterprises and warehouse operators in Nigeria to test the hypotheses.… Show more

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Cited by 4 publications

References 28 publications

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Supply Chain Service Quality and Customers Satisfaction in Nigerian Airports

A. M.,

2024

African Journal of Accounting and Financial Research

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The study examined supply chain service quality and customers’ satisfaction in Nigerian Airports: a case study of Calabar Airport. The specific objectives are to examine the relationship between supply chain service quality reliability, service quality responsiveness, service quality tangibility, service quality empathy, service quality assurance and customer satisfaction in Nigerian Airport. Survey design was employed in the study. Data information for this research work was collected from primary sources. The study employed correlation coefficient analysis to measure the degree of relationship between variables tested in the study. The major findings of the study revealed that a significant relationship exists between supply chain service quality reliability, service quality responsiveness, service quality tangibility, service quality empathy, service quality assurance and customer satisfaction. The study recommended that supply chain managers in Nigerian air ports should adopt the dimensions of supply chain service quality discussed in the current article to provide effective customer service that addresses the needs and requirements of customers in Nigerian airports. Management of Nigerian airports should be prudent in monitoring and encouraging the activities that create customer satisfaction.

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Supply Chain Service Quality and Customers Satisfaction in Nigerian Airports

A. M.,

2024

African Journal of Accounting and Financial Research

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Marketing Strategies and Supply Chain Performance of Fast Food Outlets in Cross River State

A. M.,

2024

African Journal of Economics and Sustainable Development

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The study examined the role of marketing strategies on supply chain performance of fast food outlets in Cross River State. The specific objectives of the study are; to examine the effect of pricing strategy, packaging strategy, promotional strategy and location strategy on supply chain performance of fast food outlets in Cross River State. In the course of this study, the researchers adopted survey design. Data information for this research work were collected from primary sources. The study employed multiple regression analysis to measure the degree of relationship between variables tested in the article. Findings from the research demonstrated that pricing strategies, packaging strategies, promotional strategies and location strategies have a significant influence on supply chain performance of fast foods outlets in Cross River State. On the basis of the findings from results, the following recommendations were made: marketing managers of fast food outlets should carefully adopt the current research model to effectively implement extensive use of discount pricing, competitive pricing, menu pricing and bonuses in order to enhance their supply chain performance. With regards to packaging, the marketing manager should design the firm’s offer such that meals that are packaged should be linked to a special event in the customers’ life.

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Supply Chain Channel Conflict Management and Marketing Performance of Agricultural Products Firms

J. A.,

H. A.,

M. E.

et al. 2024

African Journal of Health, Nursing and Midwifery

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This study examined the relationship between supply chain channel conflict management and marketing performance of agricultural products firms in Nigeria. Despite the increase in supply chain channel management conflict literature and the development of the nation’s agricultural industry, there seem to be few empirical research works on supply chain channel conflict management as they relate to marketing performance of agricultural products firms. Particularly, it appears like only few studies have taken into consideration the performance improvement of supply chain channel conflict management on marketing efficacy within the agricultural industry in Nigeria. The lack of literature by scholars with respect to supply chain channel conflict management in the context of Nigerian agricultural industry to resolve conflict among channel members could probably be the root cause of ineffective marketing performance of agricultural products’ firms. On the basis of this limitation, the researchers therefore sought to discuss this lacuna, thereby bridging the acknowledged gap. Based on the objective of the study, a systematic survey was utilized to obtain information from 276 management staff of agricultural product enterprises. The data were analyzed using descriptive and inferential statistical techniques. The results demonstrated that supply chain channel conflict management has a significant relationship with marketing performance of agricultural products firms. It was concluded that supply chain managers should develop adequate supply chain channel conflict management techniques in order to enhance their marketing performance.

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The Effect of Warehousing in Logistics Performance of Shipping Firms in Nigeria

Cited by 4 publications

References 28 publications

Supply Chain Service Quality and Customers Satisfaction in Nigerian Airports

Supply Chain Service Quality and Customers Satisfaction in Nigerian Airports

Marketing Strategies and Supply Chain Performance of Fast Food Outlets in Cross River State

Supply Chain Channel Conflict Management and Marketing Performance of Agricultural Products Firms

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