“…Past work has considered the role of media and money in the electoral process (Brown et al, 1995;P. Francia et al, 2003;Herrnson et al, 2019;Jacobson, 1978Jacobson, , 1989Jacobson & Carson, 2019;Limbocker & You, 2020) with some recent work showing the electorate (Trussler, 2021) and members (Trussler, 2022) changing their behavior as they are exposed to media. While all these works take different angles at attacking the question, the central theme born out of the results is that candidates view media as a vehicle for messaging and need monetary resources for purchasing that time from media outlets.…”