The effects of information at tourism destinations: A model proposal

Ortega, Enrique; Rodríguez, Beatriz; Kitchen, Philip J.

doi:10.1362/146934714x14024778816797

Cited by 5 publications

(4 citation statements)

References 53 publications

(117 reference statements)

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“…A noteworthy citation from the literature analysis: “In addition, they assume the decision process to be linear, with a starting point and an ending point prior to departure. For instance, DiPietro et al (2007) contest that assumption, and posit – in line with others – a much more extensive decision-making horizon, reaching well into the consumption phase and beyond” (Ortega et al , 2014). In the SOMOAR operationalization, the authors attempt to overcome this linearity by stipulating an ongoing circular process with the occasional need to make a decision (to travel in the first place).…”

Section: Discussionmentioning

confidence: 79%

“…In addition, they assume the decision process to be linear, with a starting point and an ending point prior to departure. For instance, DiPietro et al (2007) contest that assumption and posit – in line with others – a much more extensive decision-making horizon, reaching well into the consumption phase and beyond (Ortega et al , 2014). At the very least, we may identify communalities with regards to the relevant choice variables (Sirakaya and Woodside, 2005): they are internal, are external, contain characteristics of the intended trip or account for previous travel experiences.…”

Section: Literature Reviewmentioning

confidence: 69%

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The SOMOAR operationalization: a holistic concept to travel decision modelling

Laesser

Luo

Beritelli

2019

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Purpose Most state-of-the-art approaches for the analysis of the process of travel decision-making follow Woodworth’s neo-behaviouristic S–R (stimulus–response) or S–O–R (stimulus–organism–response) model. However, within this model, scholars primarily focus on the S–R relationship, investigating specific decisions by describing or explaining an outcome as the result of an input of several stimuli. There is a lack of investigation into the “O” dimension of the S–O–R model. This paper aims to contribute towards closing of this gap by conceptually and holistically expanding existing models with new perspectives and components. Design/methodology/approach The authors base the conceptual process on a subjective/interpretative research paradigm, by combining outcomes from different theories and concepts into a new, more holistic approach; and challenging this approach by seeking counterarguments as well as supportive arguments at three conferences and workshops. Findings The paper expands the body of literature by positing a generic conceptual operationalization model focusing on the organism (“O”) domain of decision-making. To achieve this, and further to operationalize the S–O–R model, the paper proposes to integrate an M–O–A (motivation–opportunity–ability) approach. Originality/value The analysis of the body literature reveals that there is still a lack of analytical and especially workable models/approaches for the analysis of the process of tourist decision-making. The paper contributes to that discussion by offering an alternative and generic operationalization of the tourist decision-making process by inducing a theoretical framework from the deductions gleaned from a number of existing theories.

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Section: Discussionmentioning

confidence: 79%

Section: Literature Reviewmentioning

confidence: 69%

The SOMOAR operationalization: a holistic concept to travel decision modelling

Laesser

Luo

Beritelli

2019

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“…In addition, the effect of the information provided in a marketing strategy may influence how the prospective tourist interprets the message. Ortega et al (2014) noted tourists' information behavior reaction to the message delivered in tourism collateral materials. Further, while gambling activity is acceptable in many parts of the world, its effects on family-oriented activities in a gambling destination has not been fully researched.…”

Section: Marketing Effortsmentioning

confidence: 99%

Changing brands and impacts on Las Vegas: messages for Asian gambling destinations

Jamieson

Howell

Lam

2021

AEDS

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PurposeThe purpose of this study was to discover, qualitatively, periods of involvement in Las Vegas gambling marketing campaigns and analyze success factors that may be useful to other gambling destinations, particularly in the Asian market.Design/methodology/approachThe study was established to allow a two-pronged approach of semi-structured interviews and site analysis coupled with review of planning and marketing documents in Las Vegas, Nevada 1980–2000 era and ending with the 2019 branding approach.FindingsResults revealed degrees of success and rationales for changes in campaigns over a 40-year period. When analyzing market strategies, it became evident that many factors were involved decisions to visit Las Vegas, such as social, safety and security factors, as well as opportunities for recreation.Research limitations/implicationsGaining access to top level executives proved challenging due to reluctance of subjects wanting to disclose business strategies.Originality/valueThis study was unique in employing qualitative processes to elicit planning and marketing approaches and relative successes or failures from those involved in multi-property management. Further, analysis of documents over a wide time frame provided insight into the pitfalls and strengths associated with various campaigns.

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“…As a result, VICs have been found to change or influence visitors’ behaviors at the destination. As proposed by Ortega et al. (2014), efficient dissemination of visitor information at a destination can create more awareness of tourist attractions and venues.…”

Section: Introductionmentioning

confidence: 99%

Applying importance-performance analysis to services of a visitor information center

Draper

2016

Tourism and Hospitality Research

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Visitor information centers provide destinations with an opportunity once visitors are at the destination to provide information and recommendations. As a result, destinations who manage visitor information centers benefit from being aware of who visits the center, what information is important to such visitors, and how well the center does at providing the information and services. Therefore, this study compares demographic characteristics of visitors who visit and those who do not visit visitor information centers, as well as if reasons for visiting such facilities (e.g. general information, get a map of the area) are associated with demographic characteristics. The study also conducts an importance-performance analysis of a visitor information center’s services. This study found visitors who stopped at the visitor information center were older and more likely to be retired than visitors who did not. The study also found that demographic characteristics, such as age and employment status, were associated with reasons for stopping at a visitor information center. Importance-performance analysis revealed areas where the visitor information center can focus to improve their performance (e.g. knowledge of staff) and where resources might be redirected as a result of less important services (e.g. activities/tour booking service). Practical implications of the study are discussed.

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The effects of information at tourism destinations: A model proposal

Cited by 5 publications

References 53 publications

The SOMOAR operationalization: a holistic concept to travel decision modelling

The SOMOAR operationalization: a holistic concept to travel decision modelling

Changing brands and impacts on Las Vegas: messages for Asian gambling destinations

Applying importance-performance analysis to services of a visitor information center

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