The effects of trust and platform innovation characteristics on consumer behaviors in social commerce: A social influence perspective

Philippines’ Fluidity of Innovation from 2001 to 2021: Interpretations and Implications

“…Viewing the effects of the turbulent diffusion of innovation towards each economic sectors, the supply side of the economy is much more resilient to changes brought by technological advancements and innovation as businesses pioneer changes (Radziwon & Vanhaverbeke, 2024;Razumovskaia et al, 2020) while the demand side is much more open to radical products and services as consumers become more accustomed to innovations such as the paradigm shift from traditional to online acquisition of goods and services (Suherlan & Okombo, 2023); in addition, since a turbulent diffusion of innovation implies that the general trust level of the people are high, consumers are more open to utilize radical platforms of goods and services (Zhao et al, 2023).…”

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“…However, due to its broad nature and the presence of various inconsistencies, there is currently no widely accepted definition for the concept of social commerce (Sohn & Kim, 2020). Zhao et al (2023) have pointed out that the rapidly expanding realm of social commerce presents vast opportunities and potential benefits, yet there remains ample room for understanding its mechanics and achieving successful implementation. Thus, academics and practitioners have yet to fully comprehend social commerce definition and design.…”

“…Author(s) Social media platforms that initiate or facilitate a distinct category within the realm of e-commerce (Han, 2023) An online platform that combines commerce and social behavior which enables users to collaborate online (Qu et al, 2023) The integration of social features, including communication, engagement, discussion, and attention, into the e-commerce transaction process, which combines the aspects of social media and e-commerce (Zhao et al, 2023) Fusion of social network and e-commerce integration (Miao et al, 2022) An expanded form of e-commerce platform that incorporates social networks to foster online transactions and facilitate customer engagement throughout the purchase journey (Meilatinova, 2021) An exclusive sector within e-commerce that leverages social media to collaborate and interact with users, with the aim of facilitating online commerce (Hossain & Kim, 2020) The act of selling goods through social networking sites in addition to conducting electronic commerce via a dedicated platform (Sohn & Kim, 2020) Online commercial applications that utilize social media platforms for interaction (Esmaeili & Hashemi, 2019) The infusion of social media technologies and applications into e-commerce that elevates the performance of several e-commerce activities including marketing, purchasing, transaction facilitation, recommendations, referrals, and communication A subdivision within the realm of contemporary e-commerce that leverages social media platforms to enhance the commercial involvement (Li, 2019) A commerce entity rooted in Web 2.0, characterized by prominent collaboration, interactivity, social elements, and a sense of community (Li & Ku, 2018) Social commerce is experiencing remarkable growth (Alkhalifah, 2021), thanks to the widespread acceptance of social media outlets which have ushered in a new era of social commerce that is fueled by the power of the Internet (Jia et al, 2022). The increasing popularity of social media has given rise to innovative business models in the virtual realm, marking the dawn of this new era (Zafar et al, 2021).…”

“…The results of this study have significant implications for Indonesia and the Asian region, which are experiencing a thriving economy and a projected expansion of social commerce. The Asian social commerce market is renowned for its extensive size (Zhao et al, 2023). With the continued rise of social commerce, businesses in Asia can reap benefits by comprehending the critical dimensions of social commerce service quality to capture the interest of potential customers and uphold the satisfaction of the current ones.…”

Factors Influencing the Use of Mobile Social Commerce Application with UTAUT2 Extended Model

“…Simultaneously, Dwivedi et al [10] and Zhang et al [11] substantiate that trust influences behavioral intentions for transactions in social commerce. Various explorations conceptualize trust in different ways, including trust in the application [12], seller [13], purchased brand [14], information/source [15], [16], and the context of social influence [17].…”