2016
DOI: 10.15706/jksms.2016.17.4.005
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The Effects of Usefulness and Credibility of Word-of Mouth Information on Purchase Intention in Social Commerce: Focused on the Mediating Roles of Perceived Risk and Impulse Buying

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Cited by 3 publications
(3 citation statements)
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“…Research has involved the mediating variables of purchase intention, including perceived risk, perceived value, perceived usefulness and ease of use, and perceived trust. Among these variables, consumer-perceived risk mediates between online negative reviews and consumer purchase intention (Byun & Hwan-ho, 2016;Ryu & Lee, 2017). At the same time, Weisstein et al (2017) revealed that perceived value also mediates the proportion of online negative reviews and the impact of consumer price perceptions and purchase intentions.…”
Section: Purchase Intentionmentioning
confidence: 99%
See 1 more Smart Citation
“…Research has involved the mediating variables of purchase intention, including perceived risk, perceived value, perceived usefulness and ease of use, and perceived trust. Among these variables, consumer-perceived risk mediates between online negative reviews and consumer purchase intention (Byun & Hwan-ho, 2016;Ryu & Lee, 2017). At the same time, Weisstein et al (2017) revealed that perceived value also mediates the proportion of online negative reviews and the impact of consumer price perceptions and purchase intentions.…”
Section: Purchase Intentionmentioning
confidence: 99%
“…Effectiveness, corporate image Zheng et al (2015) Defensive, accommodative, classification Marcus & Goodman (1991); Kim et al (2003); Lee & Song (2010); Explanations, problem solutions Credibility, enhancement Sparks et al (2016) Purchase intention Subjective tendency Mitchell (1999) Subjective consciousness, purchasing behavior ; Huang et al (2019) Perceived risk, online negative reviews Byun & Hwan-ho (2016); Ryu & Lee (2017) Perceived value, online negative reviews Weisstein et al (2017) Perceived usefulness, online negative reviews Huang & Mao (2019) Perceived trust, online negative reviews Wu (2016); Wu et al (2018); Du (2021) Perceived trust Willingness, susceptibility, expectation McAllister (1995) Characteristic, ability, benevolence, integrity Mayer et al (1995) Ability, benevolence, integrity Signaling theory Information asymmetry Spence (1973) Sender, receiver He (2022)…”
Section: Merchant Response Strategiesmentioning
confidence: 99%
“…Some scholars divide perceived risk into information, transaction, distribution, and after-sales (Wang, 2020), while others divide perceived risk into financial, functional, time, and privacy (Ren et al, 2019). For the research on influencing factors of perceived risk, Byun and Ha (2016) discussed the relationship between information usefulness, source credibility, perceived risk, impulsive purchase, and purchase intention in online shopping behavior. The research shows that information usefulness has a negative impact on perceived risk.…”
Section: Perceived Risk and Negative Emotionsmentioning
confidence: 99%