The environmental sustainability of an exhibition in visitors’ eyes: Scale development and validation

Li, Xi; Su, Xinwei; Du, Yunqian

doi:10.1016/j.jhtm.2020.12.006

Cited by 15 publications

(12 citation statements)

References 70 publications

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“…The Kaiser-Meyer-Olin Test (KMO) was expected to be 0.60 and the preferable variance (TVE) was 50% as the mediocre level, but higher values were preferred [35]. The scale was then retested using confirmatory factor analysis or CFA [36]. CFA was used to confirm the measurement dimensionality.…”

Section: Methodsmentioning

confidence: 99%

Systems Thinking and Leadership of Teachers in Education for Sustainable Development: A Scale Development

et al. 2022

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This study aims to develop scales to measure teachers’ systems thinking and leadership in education for sustainable development (ESD) at an environmental care and culture school, which is important because the school serves as an ESD benchmark for other public schools. However, there is no adequate performance measurement scale that incorporates the three dimensions of the triple bottom line (TBL). The 133 samples in this study were collected from four schools in regencies and cities in Indonesia. We developed a scale to measure teachers’ systems thinking and leadership in ESD. The developed scale was then tested using exploratory factor analysis (EFA) and confirmatory factor analysis (CFA). We found that the teachers had the lowest performance in systems thinking competence compared to other competences, such as ability to plan content and social dimensions. The teachers set a good example by using polite language and gestures but did not model green behavior. The teachers also had low scores in peer participation in external organizations and activities. The scale formulated in this study can be used to measure teacher performance in ESD, although some indicators must be further developed. In the future, purely confirmatory studies can validate the dimensional structure of this exploratory factor analysis.

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Section: Methodsmentioning

confidence: 99%

Systems Thinking and Leadership of Teachers in Education for Sustainable Development: A Scale Development

et al. 2022

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“…Specifically, we propose that the final scale would consist of three levels of green marketing that have been previously confirmed [21,22,25,26,29,33,34]. The results of the literature review allowed us to come to the list of the following dimensions: external marketing at the strategic level (1), external marketing at the tactical level (2), external marketing and operational level (3), internal marketing at the strategic level (4), internal marketing at the tactical level (5), internal marketing at the operational level (6). In order to generate an initial pool of items, we used a deductive approach.…”

Section: Development Of the Preliminary Version Of The Instrumentmentioning

confidence: 99%

“…Under current complex business conditions, the traditional attitude towards marketing practices becomes insufficient to face serious competition, rising concerns of customers, stakeholder requirements, rapid technologic development, public regulation, and strict environmental policies [1][2][3][4]. The intense evolution of global markets raises a demand to involve the pillars of sustainability (environment, society, and economy) in marketing decisions when aiming to satisfy the needs of the digitally empowered customer [2,4,5]. Fluctuation of marketing towards the pillars of sustainability has given rise to efforts to meet customer needs with lesser damage to the environment and future generations [1,2,6].…”

Section: Introductionmentioning

confidence: 99%

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Measuring Green Marketing: Scale Development and Validation

2022

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Academics and practitioners are paying increasing attention to green marketing as lesser damage to the environment and future generations become a priority in a current complex business environment. Despite the expanding studies in this field, there is still a lack of psychometrically sound scales to measure green marketing practices. To fill this gap, the research aimed to develop and evaluate a multifaceted green marketing scale. First, we draw on theoretical evidence to define and conceptualize the construct of green marketing. Then, we use a multistudy scale development process to create and validate the Green Marketing Scale (GMaS). Two groups of participants were used for the validation of the scale. Study 1 (n = 102), with the help of exploratory factor analysis (EFA), refined and reduced the items, proposed the factor structure. Study 2 (n = 155) established the validity of the construct and the reliability of the scale. The authors have tested the six-factor model against the four-factor models using confirmatory factor analysis (CFA) with a sample of marketing managers. The results of the CFA have indicated that the revised version of the four-factor model appears to be the most tenable solution, as it shows the best fit for the data. The resulting 14-item GMaS captures a variety of green marketing manifestations across organizational settings and involves the dimensions of Strategy, Internal Marketing, Product, and Marketing Communication. In general, the research confirms the validity and reliability of the GMaS scale and can be used to measure green marketing in organizational settings in the energy industry.

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“…Finally, Li et al (2021) focused on visitors' perceptions toward environmental sustainability (ES) in the context of exhibitions. The study found that visitors' ES perception of an exhibition is generally based on the following aspects: technology-based consumption reduction, reduction of exhibition supplies, recycling and emissions reduction, green food and beverage and strengthening the concept of sustainability.…”

Section: At-showmentioning

confidence: 99%

Trade show visitors and key technological trends: from a literature review to a conceptual framework

Vitali

Bazzani

Gimigliano³

et al. 2022

JBIM

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Purpose This study proposes a literature review and, based on the findings, the authors develop a conceptual framework, attempting to explain how technology may influence visitor behavior and eventually trade show performance. Design/methodology/approach The present research explores the role of visitors in the trade show context. The analysis specifically focuses on the variables that influence visitors’ participation at business-to-business trade shows and how their satisfaction and perception can be related to exhibition performance. The authors also take into consideration technological trends that prior to COVID-19 pandemics were slowly emerging in the trade show industry. Findings The findings highlight a continuity between pre-, at and postexhibition phases. Visitors’ behavior represents a signal of how a trade show is perceived as postexhibition purchases and next visit emerge as signals of an exhibition evaluation in relation to visitors’ perception. Besides being urgent tools for the continuity of the sector due to the pandemics, emerging technological trends can be key elements in understanding visitors’ behavior and in boosting their interest and loyalty toward trade shows. Originality/value The paper proposes a conceptual model including top notch and innovative technological trends to improve the understandment of visitors’ behavior. Both practitioners in companies and academics might find the study useful, given the digital uplift generated by the pandemics.

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The environmental sustainability of an exhibition in visitors’ eyes: Scale development and validation

Cited by 15 publications

References 70 publications

Systems Thinking and Leadership of Teachers in Education for Sustainable Development: A Scale Development

Systems Thinking and Leadership of Teachers in Education for Sustainable Development: A Scale Development

Measuring Green Marketing: Scale Development and Validation

Trade show visitors and key technological trends: from a literature review to a conceptual framework

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