The equivalence of Internet versus paper-based surveys in IT/IS adoption research in collectivistic cultures: the impact of satisficing

Fang, Jiaming; Wen, Chao; Prybutok, Victor R.

doi:10.1080/0144929x.2012.751621

Cited by 10 publications

(5 citation statements)

References 53 publications

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“…Finally, the fact that online surveys reach different demographics than phone and postal surveys could be embraced by future survey researchers. If the twentieth‐century ideal of reaching a nationally representative sample of respondents through a single medium of communication is increasingly unviable in the fragmented media environment of the twenty‐first century, then new survey research practices based on multi‐modal and blended samples could increasingly become the norm (Fang et al, 2013; Lorch et al, 2014). In such practices, online, mobile, and other sources of respondents are seen as complements rather than as substitutes to older channels.…”

Section: Discussionmentioning

confidence: 99%

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Social Media, Web, and Panel Surveys: Using Non‐Probability Samples in Social and Policy Research

Lehdonvirta¹,

Oksanen²,

Räsänen³

et al. 2020

Policy & Internet

238

140

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The use of online surveys has grown rapidly in social science and policy research, surpassing more established methods. We argue that a better understanding is needed, especially of the strengths and weaknesses of non-probability online surveys, which can be conducted relatively quickly and cheaply. We describe two common approaches to non-probability online surveysriver and panel sampling-and theorize their inherent selection biases: namely, topical selfselection and economic self-selection. We conduct an empirical comparison of two river samples (Facebook and web-based sample) and one panel sample (from a major survey research company) with benchmark data grounded in a comprehensive population registry. The river samples diverge from the benchmark on demographic variables and yield much higher frequencies on non-demographic variables, even after demographic adjustments; we attribute this to topical self-selection. The panel sample is closer to the benchmark. When examining the characteristics of a non-demographic subpopulation, we detect no differences between the river and panel samples. We conclude that non-probability online surveys do not replace probability surveys, but augment the researcher's toolkit with new digital practices, such as exploratory studies of small and emerging non-demographic subpopulations.

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Section: Discussionmentioning

confidence: 99%

“…At the same time, the use of online surveys has exploded. Social scientists and policy researchers have enthusiastically embraced online surveys for their low costs and fast turnaround times (Fang, Wen, & Prybutok, 2013; Yun & Trumbo, 2000).…”

Section: Introductionmentioning

confidence: 99%

Social Media, Web, and Panel Surveys: Using Non‐Probability Samples in Social and Policy Research

Lehdonvirta¹,

Oksanen²,

Räsänen³

et al. 2020

Policy & Internet

238

140

View full text Add to dashboard Cite

show abstract

“…Social desirability responses between administration modes may have been different if the studies had been conducted with more diverse populations. For further discussion on cross-cultural differences in social desirability, see De Beuckelaer and Lievens (2009), Prybutok (2013), andFurner (2011).…”

Section: Limitationsmentioning

confidence: 99%

Social desirability is the same in offline, online, and paper surveys: A meta-analysis

Dodou

Winter

2014

Computers in Human Behavior

249

120

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The aim of this meta-analysis was to compare social desirability scores between paper and computer surveys. Subgroup analyses were conducted with Internet connectivity, level of anonymity, individual or group test setting, possibility of skipping items, possibility of backtracking previous items, inclusion of questions of sensitive nature, and social desirability scale type as moderators. Subgroup analyses were also conducted for study characteristics, namely the randomisation of participants, sample type (students vs. other), and study design (between-vs. within-subjects). Social desirability scores between the two administration modes were compared for 51 studies that included 62 independent samples and 16,700 unique participants. The overall effect of administration mode was close to zero (Cohen's d = 0.00 for fixed-effect and d = À0.01 for random-effects meta-analysis). The majority of the effect sizes in the subgroup analyses were not significantly different from zero either. The effect sizes were close to zero for both Internet and offline surveys. In conclusion, the totality of evidence indicates that there is no difference in social desirability between paper-and-pencil surveys and computer surveys. Publication year and sample size were positively correlated (q = .64), which suggests that certain of the large effects that have been found in the past may have been due to sampling error.

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“…Consumer values are shaped by the extent consumers adapt to a particular culture, including their needs, expectations of products, and criteria for evaluation, which ultimately affect their selection and utilization of goods and services [73,74]. In the context of CBEC platforms in the global marketplace, merchants and consumers often come from diverse geographical and cultural backgrounds [75].…”

Section: Moderating Role Of Acculturationmentioning

confidence: 99%

The Role of Platform Quality on Consumer Purchase Intention in the Context of Cross-Border E-Commerce: The Evidence from Africa

Han

Yuehuan

Addo³

et al. 2023

Behavioral Sciences

Self Cite

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Africa, as one of the rapidly growing markets, presents a significant opportunity for cross-border e-commerce companies to penetrate their consumer market, which is in dire need of development. This study utilizes the Information System Success model to investigate the impact of cross-border e-commerce platform quality on consumers’ purchase intentions. Additionally, the study identifies the role of perceived value and trust in the purchase process. Moreover, the moderating effect of consumer acculturation on the relationship between cross-border platform quality and perceived value is examined. A total of 446 valid responses were obtained through a questionnaire survey and analyzed using structural equations. The findings reveal that platform information quality, system quality, and service quality significantly enhance consumers’ perceived value, thereby positively influencing their purchase intention. Furthermore, the results highlight the joint effect of perceived value and trust on purchase intention, and trust plays a mediating role in this relationship. The moderating effect of acculturation is also confirmed, indicating that it negatively moderates the impact of system and information quality on perceived value, while positively moderating the impact of service quality on perceived value. These findings complement and extend existing cross-border e-commerce research and provide valuable insights into the buying behavior of African consumers.

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The equivalence of Internet versus paper-based surveys in IT/IS adoption research in collectivistic cultures: the impact of satisficing

Cited by 10 publications

References 53 publications

Social Media, Web, and Panel Surveys: Using Non‐Probability Samples in Social and Policy Research

Social Media, Web, and Panel Surveys: Using Non‐Probability Samples in Social and Policy Research

Social desirability is the same in offline, online, and paper surveys: A meta-analysis

The Role of Platform Quality on Consumer Purchase Intention in the Context of Cross-Border E-Commerce: The Evidence from Africa

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