It is easy to call for public engagement (or dialogue) around difficult, morally fraught policy topics such as synthetic biology, but it is quite another thing to make sure that the deliberation is meaningful, as Kaebnick, Gusmano, and Murray aptly insist it should be. 1 Synthetic biology is potentially so transformative that there is a very high degree of uncertainty surrounding it, and therein lies the difficulty for setting up a real discussion.The surveys, focus groups, and public dialogues that have been held about synthetic biology to date show a very low level of public knowledge about it. In 2010, only 26 percent of Americans had heard a lot or some about it. 2 Focus group findings also suggest that the inherent uncertainty and complexity surrounding synthetic biology give rise to greater ambivalence moving forward. The Science and Technology Innovation Program at the Woodrow Wilson International Center for Scholars and Hart Research Associates presented respondents with a "balanced description" of synthetic biology in nationwide phone surveys and eight sessions of focus groups and found that, after respondents received information, the percentage saying that the risks outweighed the benefits consistently increased. 3 In my view, the Hart research suggests three very important conclusions about how best to structure public deliberation. First, information about uncertainty may not inform the public in any meaningful way. Second, the purpose of assessing public opinion and conducting public deliberation is crucially important. Third, as Kaebnick, Gusmano, and Murray point out, the type and framing of the information given and the timing of the discussion matter a great deal for shaping the content.Uncertainty requires very careful framing. In the Hart research, the "balanced description" of synthetic biology provided to survey and focus group respondents does not, upon closer scrutiny, appear completely balanced. The description consisted of a statement that "[t]he potential BENEFITS of synthetic biology include developing new microorganisms [for medical, industrial, and environmental applications]," followed by the statement "[w]hile the potential RISKS of synthetic biology are not known, there are concerns [about public safety, environmental damage, and bioterrorism]." But it is probably important that, although the word "potential" is used before both "benefits" and "risks," only the sentence about risks highlights that the potential is not known. The same point is not made about the potential benefits, although it could be. We know it is technologically possible to create biofuels, but we do not know if, or how much, biofuels will solve our environmental problems, for example. More broadly, we know how to create new DNA, but we do not know exactly what will happen-in terms of either benefits or costs-when we try to use this new technology. This is the uncertainty the public is responding to: instead of embracing the potential for future benefits, the majority fear what could go wrong-especially when c...