The Factors of Continuance Intention to Use Mobile Payments in Sudan

Abstract

The advancement of technology in the field of telecommunications and increasing use of smartphones worldwide has simplified the purchasing and payment process via mobile devices. This new payment method enables people to enjoy services in a flexible and convenient manner while going about their daily activities. This study explores the continued use of mobile payment antecedents in Sudan. A total of 453 questionnaires were collected; SPSS and AMOS were used to test the proposed theoretical model using structural equation modeling. According to the findings, satisfaction was the most important factor in the intention to use mobile payment. Hedonic motivation and price value were found to have a negative influence on the intention to use mobile payment in Sudan.

Factors influencing the adoption of cashless transactions during COVID-19: an extension of enhanced UTAUT with pandemic precautionary measures

“…According to the research findings, an individual's BI to use CLT is mainly determined by their PE of such transactions. This finding is in line with previous studies conducted in various contexts (Giovanis et al 2019 ; Madan and Yadav 2016 ; Sleiman et al 2022 ; Lu and Kosim 2022 ; Saha and Kiran 2022 ). It suggests that people are more inclined to adopt and utilize CLT if they believe that doing so will enhance their everyday experiences.…”

“…In addition, the study's outcomes suggested that the EE needed to complete CLT significantly affects users' BI to adopt CLT methods. These results are consistent with previous studies (Giovanis et al 2019 ; Teo et al 2015 ; Sleiman et al 2022 ; Lu and Kosim 2022 ; Saha and Kiran 2022 ) and indicate that people are more likely to adopt CLT when they find it convenient to use them. This implies that CLT system developers should focus on developing systems that offer user convenience.…”

“…Additionally, customers who perceive CLT to be simple to use will be more willing to use them to perform financial transactions (Shaikh et al 2015 ; Majumdar and Pujari 2022 ; Srivastava and Vishnani 2021 ). Moreover, a previous investigation revealed a striking correlation between the level of EE and BI towards utilizing CLT methods (Giovanis et al 2019 ; Teo et al 2015 ; Sleiman et al 2022 ; Lu and Kosim 2022 ; Saha and Kiran 2022 ; Abegao Neto and Figueiredo 2022 ). Therefore, we hypothesize:…”

“…Further, Santosa et al ( 2021 ) state that Individuals who perceive a higher level of PE in CLT are more likely to adopt such transaction methods. In addition, a number of academics have shown in their research that there is a favourable association between PE and BI towards the use of CLT (Giovanis et al 2019 ; Madan and Yadav 2016 ; Sleiman et al 2022 ; Lu and Kosim 2022 ; Saha and Kiran 2022 ; Abegao Neto and Figueiredo 2022 ). Therefore, we hypothesize:…”

“…As such, SI is likely to have an enormous impact on the behaviour of prospective consumers (Patil et al 2020 ; Al-Saedi et al 2020 ). Further, numerous studies have revealed a favourable correlation between SI and BI to use CLT (Abegao Neto and Figueiredo 2022 ; Giovanis et al 2019 ; Singh and Srivastava 2020 ; Madan and Yadav 2016 ; Bashir and Madhavaiah 2015 ; Sleiman et al 2022 ; Lu and Kosim 2022 ; Saha and Kiran 2022 ). Therefore, we hypothesize:…”