Modern Russian youth, including students has the problem of propensity to addictive behavior which is no less acute. The prevalence of propensity to alcohol, drugs, Internet addiction and other forms of addictive behavior does not show a significant tendency to decline. The formation of skills of behavior self-regulation, which is determined including the emotional orientation of the person, to be one of the important factors defining the level of susceptibility to addictive behavior, which makes the study of these phenomena relevant one. The purpose of the research is to study the features of self-regulation and the impact on them of the emotional orientation of the University students' individual who are prone to addictive behavior. The article presents the results of an empirical study on the features of behavior selfregulation and the impact on it of the emotional orientation of the University students' individual who are prone to addictive behavior in the educational environment. It is found that students with a high tendency to addictions have poorly formed aspects of behavior self-regulation, such as planning, programming, flexibility, evaluation of results and self-motivation. They have less pronounced communicative, Gloria, Gnostic and Acquisition emotional orientation of the person.