The Globalization of the Wine Industry in Hong Kong: A Local and Global Perspective

Ho, Hang Kei

doi:10.5040/9781474265027.ch-008

Cited by 5 publications

(3 citation statements)

References 18 publications

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“…The recent rise of China as a major power, both in the buying of foreign wines (Capitello et al, 2016;Ho, 2019;Kjellgren, 2019;Zhang, 2018), and in the development of a national industry to meet local demands (Howson and Ly, 2020;Zheng, 2019), has been well documented by authors from various disciplinary perspectives over the last decade. Building on research about wine in Hong Kong (Ho, 2021b), Hang Kei Ho endeavours to widen the analytical lens somewhat.…”

Section: Organizationmentioning

confidence: 99%

Introduction to the Sociology of Wine—The Sociological Decanter: Pouring Sociology into Wine, and Vice Versa

Inglis

Almila

2022

Journal of Cultural Analysis and Social Change

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Wine from grapes is both ancient and highly modern, increasingly widespread across vast swathes of the planet, and made, marketed and distributed by a huge industry that directly and indirectly employs millions of people and generates huge profits, at least for some. Yet despite wine's social and cultural importance, sociology and sociologists have remained remarkably quiet about wine, unlike those in other academic disciplines. There is today no such thing as a scholarly field called the sociology of wine. This introductory paper to the special issue on wine and sociology considers this state of affairs, and what might be done about overcoming the relative silence of sociology on wine matters. It offers an extensive literature review covering what international sociological work there is on the wine/sociology interface, considering this relatively modest body of literature in relation to the more voluminous amounts of wine-related analysis offered by anthropologists, geographers, economists, and others. These scholarly domains are represented in the paper by reference to classic works and indicative readings. The paper poses a series of questions as to what a sociological field of wine analysis could look like, and what it would take to build such a thing. It also illustrates how the papers published in the special issue contribute to posing and answering some of these questions.

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Section: Organizationmentioning

confidence: 99%

Introduction to the Sociology of Wine—The Sociological Decanter: Pouring Sociology into Wine, and Vice Versa

Inglis

Almila

2022

Journal of Cultural Analysis and Social Change

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show abstract

“…It was expensive because of the high import tax, set at 80%, and since demand was low, the availability of wine was also limited. In addition, it was mainly only served in luxury hotel restaurants, while imported beer, whisky and Cognac remained popular in other locales (Ho, 2019(Ho, , 2021. Following the reduction of wine duty to 40% in 2007, this situation changed dramatically and changed further with the complete withdrawal of all duty on wine in 2008.…”

Section: Wine Consumption and The Wine Industry In The 21 St Centurymentioning

confidence: 99%

“…However, the removal of wine duty in Hong Kong was only one of the factors that has accelerated the wine trade. Most importantly, the three government agencies, InvestHK (the foreign direct investment (FDI) agency), the Hong Kong Trade and Development Council (HKTDC), and the Hong Kong Tourism Board, worked together to develop mechanisms, strategies, and events which have enabled the promotion of the wine trade (Ho, 2019).…”

Section: Wine Consumption and The Wine Industry In The 21 St Centurymentioning

confidence: 99%

Twenty-first Century Wine Consumption Trends in East Asia: History, Luxury and Transformation

2021

Journal of Cultural Analysis and Social Change

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Since the early 2000s, East Asia has witnessed a significant increase in the consumption of luxury wines. Both Hong Kong and Singapore have become two of the most valuable wine trading hubs in the world, while surrounding regions such as South Korea and Japan have also experienced increases in the wine trade. In particular, mainland China has become the most important market that many wine makers and traders now focus on. Nevertheless, how East Asia has been transformed into a region of fine and luxury wine consumption remains a fascinating topic to explore further. This exploratory article aims to unpack this phenomenon and construct a sociology of wine in East Asia in four fundamental ways. First, wine itself is an alcoholic drink and has potential public health implications. Second, wine is a luxury good that can be consumed while simultaneously traded as a financial investment product. Third, East Asia as a region has a rich of history of alcohol production and consumption, but its drinking practices may sometimes clash with Western wine etiquette. Fourth, the creation of the wine industry in East Asia largely came from the withdrawal of wine duty in Hong Kong in 2008. The article explores how drinking cultures and the wine industry in various East Asian regions have been transformed by economic development, changing gender norms, and the influence of Western culture.

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Why has wine consumption become popular in Hong Kong? Introducing a new sociocultural paradigm of traditional, aspiring and creative drinkers

2021

Asian Anthropology

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Although Hong Kong has become one of the most valuable wine trading hubs in the world since the withdrawal of the wine duty in February 2008, relatively little is known about how and why local consumers drink wine. Drawing on Bourdieu's notions of "connoisseur," "pedant," and "proletarian," this article introduces a paradigm of three drinking practices in Hong Kong: established, aspiring and creative. It further introduces the concept of "third indigenization"the combining of products from two or more places of origin, and subsequently creating a new product in a third place. Methodologically, the analysis of marketing materials, ethnographies, interviews and focus groups conducted in Hong Kong provides a basis for exploring the sociocultural and geographical meanings of wine. This article discusses how wine consumption is popular because it conveys the idea of being globalized, allows the display of wealth, and expresses the idea of having cultural capital. Significantly, this article challenges popular Anglo-Eurocentric understandings of consumption practices and provides a broader and more flexible approach to cultural analysis: it makes conceptual and methodological and contributions to consumer research and to the sociology and geography of wine.

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The Globalization of the Wine Industry in Hong Kong: A Local and Global Perspective

Cited by 5 publications

References 18 publications

Introduction to the Sociology of Wine—The Sociological Decanter: Pouring Sociology into Wine, and Vice Versa

Introduction to the Sociology of Wine—The Sociological Decanter: Pouring Sociology into Wine, and Vice Versa

Twenty-first Century Wine Consumption Trends in East Asia: History, Luxury and Transformation

Why has wine consumption become popular in Hong Kong? Introducing a new sociocultural paradigm of traditional, aspiring and creative drinkers

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