2022
DOI: 10.28945/5035
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The Good, the Bad, and the Neutral: Twitter Users’ Opinion on the ASUU Strike

Abstract: Aim/Purpose: Nigeria’s university education goes through incessant strikes by the Academic Staff Union of Universities (ASUU). This strike has led to shared emotion on micro-blogging sites like Twitter. This study analyzed selected historical tweets from the “ASUU” to understand citizens’ opinions. Background: The researchers conducted sentiment analysis and topic modelling to understand Twitter users’ opinions on the strike. Methodology: The researchers used the Valence Aware Dictionary for Sentiment Reason… Show more

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“…Gen-Z is one of the most active generations on social media, and Instagram is no exception (Duffett, 2017). They will likely be subjected to digital advertisements on social media (SM) and Instagram (Muhammad and Nat, 2022; Ric and Benazić, 2022). According to research, 41% of Generation Z customers are impulsive shoppers, followed by 34% of millennials and 32% of Generation X (Lina et al , 2022), and they want new products rapidly (Agrawal, 2022; Lina et al , 2022).…”
Section: Introductionmentioning
confidence: 99%
“…Gen-Z is one of the most active generations on social media, and Instagram is no exception (Duffett, 2017). They will likely be subjected to digital advertisements on social media (SM) and Instagram (Muhammad and Nat, 2022; Ric and Benazić, 2022). According to research, 41% of Generation Z customers are impulsive shoppers, followed by 34% of millennials and 32% of Generation X (Lina et al , 2022), and they want new products rapidly (Agrawal, 2022; Lina et al , 2022).…”
Section: Introductionmentioning
confidence: 99%