Although Pindar’s craft imagery has long been appreciated, scholars have paid relatively little attention to technê in particular, focusing instead on the apparently more elevated, and more Pindaric, sophia. Concentrating on the odes that narrate the origins of specific technai (Pythian 12, Olympian 7, Olympian 13), this paper questions the dichotomy between technical and ethical knowledge in Pindar. Far from dismissing technê as mere banausic craft, as his critics often do, Pindar consistently presents it as a means of promoting civic and even cosmic order. I conclude with a discussion of Pythian 3, where Pindar makes explicit the metapoetics implicit in the previous poems and figures his own activity as a sort of technê. In this light, Pindaric sophia, as the practice of technê within ethical limits, emerges as a relationship of the individual to the cosmos.