“…Social sustainability practices help the organization to achieve a greater social reputation (Hong et al, 2012;Marshall et al 2015;Kauppi and Hannibal, 2017), whilst from an economic perspective of sustainability, Woolworths Company saved 9.3 million US Dollars after focusing on ecological, social, and economic indices, based on the triple bottom line initiative (Santos et al 2014). Matos et al (2020Matos et al ( , p. 1750) argue that the entire globe is facing unprecedented challenges in the form of "climate change, deforestation, biodiversity loss, inequality, famine, labor exploitation, modern slavery, and more recently global pandemics". On the other hand, consumers and key stakeholders are expecting organizations to be more responsible towards their contribution to minimizing environmental degradation (Wilhelm et al 2016;Matos et al 2020).…”