The
uncanny valley (UV)
effect is a negative affective reaction to human-looking artificial entities. It hinders comfortable, trust-based interactions with android robots and virtual characters. Despite extensive research, a consensus has not formed on its theoretical basis or methodologies. We conducted a meta-analysis to assess operationalizations of human likeness (independent variable) and the UV effect (dependent variable). Of 468 studies, 72 met the inclusion criteria. These studies employed 10 different stimulus creation techniques, 39 affect measures, and 14 indirect measures. Based on 247 effect sizes, a three-level meta-analysis model revealed the UV effect had a large effect size, Hedges’
g
= 1.01 [0.80, 1.22]. A mixed-effects meta-regression model with creation technique as the moderator variable revealed
face distortion
produced the largest effect size,
g
= 1.46 [0.69, 2.24], followed by
distinct entities, g
= 1.20 [1.02, 1.38],
realism render, g
= 0.99 [0.62, 1.36], and
morphing, g
= 0.94 [0.64, 1.24]. Affective indices producing the largest effects were
threatening, likable, aesthetics, familiarity
, and
eeriness
, and indirect measures were
dislike frequency, categorization reaction time, like frequency, avoidance
, and
viewing duration
. This meta-analysis—the first on the UV effect—provides a methodological foundation and design principles for future research.