The Ideograph and the #Pussyhat: Multimodal Rhetorics of Brevity in the Women’s March

Riddick, Sarah

doi:10.7330/9781646423187.c005

Hashtag Activism Interrogated and Embodied: Case Studies on Social Justice Movements 2023

DOI: 10.7330/9781646423187.c005

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The Ideograph and the #Pussyhat: Multimodal Rhetorics of Brevity in the Women’s March

Sarah Riddick¹

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2024

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Rhetorical attacks on gender equality machineries in Spain: lessons for studying the new backlash

D. Ortbals

2024

Fr Polit

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The far-right political party in Spain, Vox, devalues women’s policy machineries through its critical rhetoric about gender and equality policies. This note puts forth two rhetorical strategies utilized by the party, ideographs and victim contests; and it argues that these strategies communicate to the public that women’s policy machineries are not necessary or appropriate. Consequently, the party’s rhetoric has noticeably challenged the previous consensus in Spain around using women’s policy machineries to improve and save women’s lives.

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Rhetorical attacks on gender equality machineries in Spain: lessons for studying the new backlash

D. Ortbals

2024

Fr Polit

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The Ideograph and the #Pussyhat: Multimodal Rhetorics of Brevity in the Women’s March

Cited by 1 publication

References 0 publications

Rhetorical attacks on gender equality machineries in Spain: lessons for studying the new backlash

Rhetorical attacks on gender equality machineries in Spain: lessons for studying the new backlash

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