2015
DOI: 10.15408/aiq.v7i2.1699
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The Image of Financial Institution as Islamic Bank In Mediation Service Quality and Customer Satisfaction on Customer Loyalty in Purwokerto.

Abstract: The paper aims to determine the effect of service quality on customer satisfaction, service quality, customer satisfaction and image on customer loyalty, quality of service to the company's image, to determine the image of financial institutions in mediating the relationship variable quality of service and customer satisfaction on customer loyalty. The samples used were 110 customers and methods of analysis used is Structural Equation Modeling (SEM) test results find no significant effect of service quality on… Show more

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Cited by 7 publications
(1 citation statement)
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“…Existing literature also believe that Islamic banks' managers can use the CARTER model (Compliance, Assurance, Reliability, Tangibility, Empathy, and Responsiveness) for understanding customers' needs, and to improve Islamic bank service and performance (Othman and Lynn, 2001;Shahril, et.al, 2004). Available data established that there can be a direct, positive, significant and strong link between the effect of service quality on product quality awareness, trust and http://journal.uinjkt.ac.id/index.php/iqtishad DOI: 10.15408/aiq.v8i2.3161 most importantly customer satisfaction/loyalty in Islamic banking (Noravida, 2015;Shiraj, et.al, 2014;Bashir, Naeem Akhter, et.al, 2011;Irwan, et.al, 2013;Rashid, et.al, 2014;Warsito, 2015;Hidayat, et.al, 2015). Customer service quality is highly significant on corporate image and highly significant on switching cost aswell (Naveed, et.al, 2014).…”
Section: Introductionmentioning
confidence: 99%
“…Existing literature also believe that Islamic banks' managers can use the CARTER model (Compliance, Assurance, Reliability, Tangibility, Empathy, and Responsiveness) for understanding customers' needs, and to improve Islamic bank service and performance (Othman and Lynn, 2001;Shahril, et.al, 2004). Available data established that there can be a direct, positive, significant and strong link between the effect of service quality on product quality awareness, trust and http://journal.uinjkt.ac.id/index.php/iqtishad DOI: 10.15408/aiq.v8i2.3161 most importantly customer satisfaction/loyalty in Islamic banking (Noravida, 2015;Shiraj, et.al, 2014;Bashir, Naeem Akhter, et.al, 2011;Irwan, et.al, 2013;Rashid, et.al, 2014;Warsito, 2015;Hidayat, et.al, 2015). Customer service quality is highly significant on corporate image and highly significant on switching cost aswell (Naveed, et.al, 2014).…”
Section: Introductionmentioning
confidence: 99%