The image of Kaliningrad in the perception of university students

Abstract

The image of the city as one of the most important elements of modern post-industrial reality is an essential element in the world picture of any individual. The research aims to study the peculiarities of perception and verbal representation of the image of Kaliningrad by the students of the Immanuel Kant Baltic Federal University. The objectives of the research determined the choice of a comprehensive methodology, which included the method of unfini­shed sentences, as well as the methods of interpretation and modelling. As a result of this re­search, four interrelated constituents of the image of Kaliningrad were determined — external (architectural and landscape), cultural and historical, anthropological, social and household. The verbal representation of their structural and content characteristics was illustrated using the results of a survey based on the method of unfinished sentences, which was developed and con­ducted by the author.