2017
DOI: 10.1108/ijoa-09-2015-0909
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The impact of horizontal conflict on reducing vertical conflict in Japan’s retail organizations

Abstract: Purpose The purpose of this study is to investigate the negative impact of horizontal conflict on vertical conflict in a triadic configuration, which is based on the supposition that buyers who experience horizontal conflict due to competition with other buyers are motivated to limit vertical conflict to better cooperate with store staff. Design/methodology/approach This study tests the hypotheses with an AMOS-based structure equation model based on survey data of 236 merchandise managers at Japanese retaile… Show more

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Cited by 2 publications
(2 citation statements)
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“…A brand extension strategy is especially important for products where diffusion follows an exponential pattern of decay, such as movies, books, music, and games (Sood & Dreze, 2006). Big budgets are used to generate the highest profits as soon as new products are available to consumers (Hennig-Thurau et al, 2009;Seo & Takashima, 2017). As entertainment products, video games are experiential assets (Sood & Dreze, 2006) that consumers must play to know whether they like them (Marchand & Hennig-Thurau, 2013).…”
Section: Brand Extensions Of Experiential Productsmentioning
confidence: 99%
“…A brand extension strategy is especially important for products where diffusion follows an exponential pattern of decay, such as movies, books, music, and games (Sood & Dreze, 2006). Big budgets are used to generate the highest profits as soon as new products are available to consumers (Hennig-Thurau et al, 2009;Seo & Takashima, 2017). As entertainment products, video games are experiential assets (Sood & Dreze, 2006) that consumers must play to know whether they like them (Marchand & Hennig-Thurau, 2013).…”
Section: Brand Extensions Of Experiential Productsmentioning
confidence: 99%
“…"We have coordinated with Go-Jek (an online transportation application company) that will be studied by Transportation Office" The measure taken by police as mediator of ojek online conflict in Garut Regency is to mediate those frequently entering into dispute. (Seo and Takashima 2017) stated that the role of mediator is very important in resolving horizontal conflict in social life. Police also contributes to impose sanction to the law breaker, including those entering into ojek online conflict in Garut regency.…”
Section: Those Entering Into Conflictmentioning
confidence: 99%