“…Digitization in logistics management would enable partner firms to develop external relationships (Bowersox & Daugherty, 1995;Clemons & Row, 1993;Yang et al, 2009) and facilitate the development of long-term partner relationships. Viewed from this perspective, bundling digitized logistics activities contributes to reducing logistics costs via better information sharing for logistics coordination, as well as improving logistics services through enhanced organizational responsiveness to customer needs (Kojima, Nakashima, & Ohno, 2007;Wu & Cheng, 2008). The former refers to the costs of managing logistics activities, e.g., inventory control and warehousing, order processing, reflecting efficiency-related logistics performance (Whicker, Bernon, Templar, & Mena, 2006;van Zelst, van Donselaar, van Woensel, Broekmeulen, & Fransoo, 2006), while the latter is about effectiveness-related logistics performance concerning the responsiveness and reliability of firms in managing their logistics activities (Bienstock, Royne, Sherrell, & Stafford, 2008;Lai, Ngai, & Cheng, 2002).…”