2010
DOI: 10.1016/j.indmarman.2009.12.010
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The impact of management commitment alignment on salespersons' adoption of sales force automation technologies: An empirical investigation

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Cited by 69 publications
(47 citation statements)
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“…This finding was consistent with the prior studies by Cascio et al, (2010), suggested that top management commitment has the stronger potential to enhance sales force automation adoption. In contrast, Strategic Alignment was not associated with human resource practice.…”
Section: Findingsupporting
confidence: 92%
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“…This finding was consistent with the prior studies by Cascio et al, (2010), suggested that top management commitment has the stronger potential to enhance sales force automation adoption. In contrast, Strategic Alignment was not associated with human resource practice.…”
Section: Findingsupporting
confidence: 92%
“…Despite this," leadership" appears to be one of the single biggest factors affecting organizational performance. Therefore, Leaders who are committed may be the key to the development of an environment that provides organizational effectiveness (Cascio et al, 2010). Kieu (2010) found strong correlation between transformation and transactional leadership on year-over-year revenue growth and profits.…”
Section: Leadership Commitment On Organizational Performance and Emplmentioning
confidence: 99%
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“…Buehrer et al (2005) explored the reasons why salespeople use SFA technologies, the perceived barriers to SFA usage and how management may increase the usage of SFA technology. Cascio et al (2010) introduced a new antecedent to the SFA adoption model, management commitment alignment (MCA) and explained that alignment between top management and immediate supervisors' commitment to the SFA technology played essential role on SFA adoption. Their results indicated that while commitment from both leadership levels seemed to be the most conducive to SFA adoption, misaligned commitment conditions maintained differential impacts on adoption.…”
Section: Introductionmentioning
confidence: 99%