Proceedings of the 2019 International Conference on Advanced Education, Management and Humanities (AEMH 2019) 2019
DOI: 10.2991/aemh-19.2019.20
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The Impact of Patent Characteristics and Patent Strategic Value on Innovation Performance

Abstract: To explore the impact of corporate patent characteristics and patent strategic value on innovation performance, this study provides an empirical analysis of 339 automobile companies in China. The results show that the patent characteristics have a positive impact on the patent strategic value and innovation performance, and the impact of patent characteristics on innovation performance depends on the patent strategic value. This study also shows that when the corporate leadership supports innovation and have s… Show more

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