2012
DOI: 10.1287/mnsc.1110.1367
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The Impact of Personal Experience on Behavior: Evidence from Video-Rental Fines

Abstract: Personal experience matters. In a field setting with longitudinal data, we disentangle the effects of learning new information from the effects of personal experience. We demonstrate that experience with a fine, controlling for the effect of learning new information, significantly boosts future compliance. We also show that experience with a large fine boosts compliance more than experience with a small fine, but that the influence of experience with both large and small fines decays sharply over time.

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Cited by 66 publications
(33 citation statements)
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References 56 publications
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“…Further, research on habituation (Wood and Neal 2007;Neal et al 2012) suggests that the constant presence of electronic monitoring may help people eventually build hand hygiene habits whereby hand hygiene compliance becomes unconsciously integrated into their behavioral routines, leading to either constant or perhaps increasing process compliance over time. On the other hand, another stream of research suggests that interventions may slowly lose their effectiveness with the passage of time as they grow less salient (Thompson and Spencer 1966;Nahrgang, Morgeson and Hofmann 2011;Haselhuhn et al 2012). This would predict a decline in process compliance over time.…”
Section: Discussionmentioning
confidence: 99%
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“…Further, research on habituation (Wood and Neal 2007;Neal et al 2012) suggests that the constant presence of electronic monitoring may help people eventually build hand hygiene habits whereby hand hygiene compliance becomes unconsciously integrated into their behavioral routines, leading to either constant or perhaps increasing process compliance over time. On the other hand, another stream of research suggests that interventions may slowly lose their effectiveness with the passage of time as they grow less salient (Thompson and Spencer 1966;Nahrgang, Morgeson and Hofmann 2011;Haselhuhn et al 2012). This would predict a decline in process compliance over time.…”
Section: Discussionmentioning
confidence: 99%
“…First, individuals may become desensitized to a stimulus over time (Thompson and Spencer 1966;Haselhuhn et al 2012 Charness and Gneezy (2009) who found that incentives for exercise accrued long-term benefits even after the treatment was removed. Similarly, Allcott and Rogers (2014) found that informing people of neighbors' energy usage had a lasting effect for years after such mailings were discontinued -although the effect did dissipate over time.…”
Section: Effects Of Individual Electronic Monitoring Over Timementioning
confidence: 99%
“…Indeed, experience itself can lead to changes in behavior even if the objective parameters are fully described. Haselhuhn et al (2012) find that late returns of video rentals significantly decreased for patrons who had experienced previous fines for late returns despite no change in fine levels. Bigoni et al (2008) compliance model but does not formally model the evolution of these beliefs.…”
Section: Experiential Deterrencementioning
confidence: 73%
“…With this challenge in mind, our study contributes to the described literature by investigating specific deterrence in a controlled setting where the only change is the experience of being punished, which represents the treatment, thereby isolating the effect of penalty imposition (i.e., holding constant the threat and severity of future enforcement). Given this isolation, we contribute to the literature by testing both the standard Haselhuhn et al (2012) conjecture that experience may cause an upwards revision in the expected 7 "affect" (essentially negative emotions) associated with being fined, which was initially underestimated. As a related study, Keller et al (2006) study the role of affect in perceptions of flooding risk.…”
Section: Summary and Hypothesesmentioning
confidence: 99%
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