“…Conventional wisdom dictates that it is the influence and adoption of Western values that has led to the rise of eating disorders in the non-Western world (Rieger, Touyz, Swain, & Beumont, 2001;Weiss, 1995). There have been a number of reasons put forward as to why eating disorders were thought to be rare in such societies, including the following: non-Western societies traditionally did not greatly value thinness and instead valued plumpness (Afifi-Soweid, Najem Kteily, & Shediac-Rizkallah, 2002;Buhrich, 1981;Lee, Leung, Lee, Yu, & Leung, 1996;Nasser, 1997;Tsai, 2000); the collectivistic structure of family and society offered some degree of protection Tsai, 2000); and that eating disorders simply were not recognised within the society and in turn, were not brought to the attention of the appropriate clinicians (Becker, Franko, Speck, & Herzog, 2003;Buhrich, 1981;Gordon et al, 2002;Silber, 1986;Striegel-Moore & Smolak, 2000;Tsai, 2000).…”