2020
DOI: 10.1007/s11356-020-10203-6
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The influence of information communication technology on farmers’ sales channels in environmentally affected areas of China

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Cited by 20 publications
(23 citation statements)
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“…The possible reason is that the accumulation of rural information capital is mainly established in neighborhood communication and commitment. Although the share of communication expenditure is an essential indicator of information capital, informal communication among farmers plays a more important role [53]. Therefore, Hypothesis 5 was supported.…”
Section: Estimation Results Of Capital Endowmentmentioning
confidence: 87%
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“…The possible reason is that the accumulation of rural information capital is mainly established in neighborhood communication and commitment. Although the share of communication expenditure is an essential indicator of information capital, informal communication among farmers plays a more important role [53]. Therefore, Hypothesis 5 was supported.…”
Section: Estimation Results Of Capital Endowmentmentioning
confidence: 87%
“…However, all have significant effects on already participated in e-commerce sales behavior, indicating that economic capital is not an essential factor limiting e-commerce sales intentions [40]. The possible reason is that the consumability of agricultural products limits farmers with large farming scales, and the scale of e-commerce sales can hardly meet the demand of production, so farmers tend to rely on traditional sales channels [53]. Seemingly, household income level significantly affects e-commerce sales behavior at the 1% significance level.…”
Section: Estimation Results Of Capital Endowmentmentioning
confidence: 99%
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“…Existing studies mostly stated that whether farmers have information communication technology or the costs incurred in their use as variable indicators, but the fact is that farmers own high technology does not mean that they have a large role in farmers' agricultural production [29]. In the survey, the proportion of sampled households owning mobile phones and computers is relatively high, reaching 97.74% and 59.99% respectively, but in the case of high ownership, the proportion of farmers actively using information communication technology to help their agricultural production is relatively low, accounting for only 34.24% [32]. Therefore, what we need to pay attention is whether the farmers with information communication technology use technology to produce an impact.…”
Section: Narrative For Use Of Information Communication Technologymentioning
confidence: 98%