The Influence of Social Vision, Social Networks, and Financial Return on Social SME Sustainability

Abstract

Social entrepreneurship is one of the catalysts of poverty reduction and sustainable development, but its impact in developing countries is not rapid in comparison to traditional entrepreneurship. The idea is to explain the phenomenon from an entrepreneurial perspective and to focus on entrepreneur sustainability.The data for this study was collected at the firm level with questionnaires through Qualtrics online survey platform. The structured questionnaires target the Social Micro, Small, and Medium-Sized Enterprises in Nigeria. This study provides a fundamental understanding of structural relationships that exist between the social vision, social network, financial return, innovation, and SMSME sustainability and contributes to the literature by deepening the concepts of social entrepreneurship in developing countries, where social and economic conditions are not stable.

Nigeria Social Enterprise Perception on Social Issues, Profit Maximization, Innovation, and Knowledge Sharing for Poverty Eradication

“…The study administered a questionnaire on Nigeria's social entrepreneurship through Qualtrics online survey platform (Qualtrics, 2020) because of Nigeria's unstable economy (Olaleye, Mogaji, et al, 2020). Limited social entrepreneurs constitute the respondents of this research, and the data was collected from 27.08.2019 to 21.11.2019 through convenience sampling.…”

“…Recent studies on social entrepreneurship in the Nigerian context focused on technology diffusion in emerging markets and used consumer-based discrepancy theory to investigate mobile devices' populace motivations (Olaleye, Ukpabi, Karjaluoto, & Rizomyliotis, 2019). Other authors examined the influence of social vision, social networks, and financial return on social SME sustainability and found structural relationships that exist between the mentioned variables (Olaleye, Mogaji, Watat, & Ukpabi, 2020). Another study focused on the mediation of financial return between innovation and sustainability of small social entrepreneurship and recommended a study on technological effects on social entrepreneurship endeavors (Olaleye, Watat, Adusei, & Balogun, 2020).…”

Save the Trip to the Store: Sustainable Shopping, Electronic Word of Mouth on Instagram and the Impact on Cosmetic Purchase Intentions

“…Furthermore, as the majority of previous research on the effects of eWOM on cosmetic purchase intentions has focused on Asian markets, this study aims to contribute to the literature by analysing eWOM on Instagram specifically for the UK market. Likewise, we offer managerial implications for fashion brand managers on how to engage with their consumers [48][49][50][51], even beyond social media [52][53][54] and exploring prospects in the metaverse [55][56][57], aligning with the changing consumer behaviour and their visits to physical stores.…”