The influence of trust perceptions on German tourists’ intention to book a sustainable hotel: a new approach to analysing marketing information

Ponnapureddy, Sindhuri; Priskin, Julianna; Ohnmacht, Timo; Vinzenz, Friederike; Wirth, Werner

doi:10.1080/09669582.2016.1270953

Cited by 81 publications

(54 citation statements)

References 62 publications

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“…Babakhani et al (2017)) demonstrate the importance of increasing attention and emotional arousal, together with broadening the range of benefits to include social norms, increase response to broader environmental concerns (Schultz, 2001); Mossaz and Coghlan (2017) show the potential of normalising the selection of sustainability suppliers, and focusing on the benefits of the consumer experience. Ponnapureddy, Priskin, Ohnmacht, Vinzenz, and Wirth (2017) find that general trust in others, specific trust in the hotel and the perceived usefulness of the hotel's brochure content are positively and significantly related to intentions to book a sustainable hotel. Babakhani et al (2017)) found that textual messages fail to attract attention, whereas messages with images of people and the environment fared better.…”

Section: The Market Development Approachmentioning

confidence: 83%

“…They test both the attention and activation of the respondents against these messages using psycho-physiological and attitudinal measures. Ponnapureddy et al (2017) conduct a survey using the hypothetical scenario planning method to test purchase intentions, based on a fictitious 16-page online brochure. Borden et al (2017) study how social marketing initiatives from small accommodation firms that encourage water efficient behaviour among guests impacts on the experience of those guests.…”

Section: Methods and Impact In Sustainability Marketingmentioning

confidence: 99%

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Sustainability and marketing in tourism: its contexts, paradoxes, approaches, challenges and potential

Font

McCabe

2017

Journal of Sustainable Tourism

289

136

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Tourism marketing has typically been seen as exploitative and fuelling hedonistic consumerism. Sustainability marketing can, however, use marketing skills and techniques to good purpose, by understanding market needs, designing more sustainable products and identifying more persuasive methods of communication to bring behavioural change. This article summarises the latest research on the theories, methods and results of marketing that seeks to make tourist destinations better places to live in, and better places to visit. It explores sustainability marketing's two fundamental approaches, that of market development, using market segmentation, and that of sustainable product development. It introduces a Special Issue of the Journal of Sustainable Tourism on sustainable marketing, sharing evidence on the motivations, mechanisms and barriers that businesses encounter, and on successes in changing consumer behaviour and pursuing sustainability goals. Particular attention is given to the methodologies of sustainable tourism marketing, to the subject's breadth and complexity, and to its many innovations. Further research is called for to fully understand what contextual aspects influence these prosustainability interventions to achieve which outcomes in other settings, in order to validate some of the exploratory studies discussed, and establish the feasibility of scaling up pilot studies for more general use.

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Section: The Market Development Approachmentioning

confidence: 83%

Section: Methods and Impact In Sustainability Marketingmentioning

confidence: 99%

Sustainability and marketing in tourism: its contexts, paradoxes, approaches, challenges and potential

Font

McCabe

2017

Journal of Sustainable Tourism

289

136

View full text Add to dashboard Cite

show abstract

“…Perceived usefulness is defined as "the degree to which a person lies that using a particular system would enhance his performance." Perceived usefulness is an important antecedent of behavior, such as consumer behavior [26], sharing behavior [27], adopting behavior [28], and using behavior [29]. In the commercial field, providing consumers with useful information can increase trust in products.…”

Section: Perceived Usefulness Of Online Health Informationmentioning

confidence: 99%

Patient–Physician Interaction and Trust in Online Health Community: The Role of Perceived Usefulness of Health Information and Services

Peng

Yin

Deng

et al. 2019

IJERPH

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Background: In recent years, China has witnessed a surge in medical disputes, including many widely reported violent riots, attacks, and protests in hospitals. Asymmetric information between patient and physicians is one of the most critical enablers in this phenomenon, but the Web has become the primary resource for Chinese Internet applications to learn about health information and could potentially play a role in this pathway to patient-physician interaction and patient-physician trust. While considerable attention has been paid in some countries, there are few researches about China's situation for this issue. The purpose of this quantitative study was to examine the influence of online health information and the online guidance of doctors in patient health information literacy on patient-physician interaction and patient-physician trust in China. Methods: A web-based survey was conducted to collect data from online applications with health problems. A structural equation modeling was used to analyze the data to test the hypotheses. A total of 446 participants from the Tongji Hospital in Wuhan and Huazhong University of Science and Technology hospital participated in the study. Results: Our analysis shows that the usefulness of online health information and the online guidance of doctors both significantly influence the trust of the patient toward physicians and interaction with physicians. Furthermore, the patient-physician interaction also has a significant impact on the patient-physician trust. Conclusions: There are many studies on the influence of online health information on the doctor-patient relationship, whereas a little research has examined this relationship between health information online support from doctors and patient-physician interaction by quantitative empirical analysis. This study also explores the online guidance role of doctors and whether doctor-patient communication will affect the trust of doctors and patients. The practical implications of this study include an improved understanding of the function of online health information and potential impacts regarding the interaction with physicians and trust toward physicians that can be used to resolve conflicts between doctors and patients.with the traditional way of consulting with doctors or relatives or friends, Chinese Internet users are more inclined to use Internet applications to obtain health information. Studies have shown that patients' access to health information through the Internet has a positive impact on the improvement of patient-physician relationship [3][4][5][6]. The Internet has become the central resource for the public to obtain health information in China.Some studies found that 74.9% of medical staff viewed the current patient-physician relationship with a negative attitude, and medical disputes have frequently been reported such as violent riots, attacks, and protests in hospitals in China [7]. The tense patient-physician relationship mainly results from the lack of trust between doctors and patients, communicat...

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“…Governments and companies across the world are trying to educate consumers about the sustainable lifestyle and promote sustainable consumption practices (Joshi & Rahman, ). It has been observed that although the number of people keen to adopt sustainable consumption practices has risen through the years with individuals across the globe recognising the importance of sustainable consumption, this increased eagerness has not converted into action (Ponnapureddy et al, ). Several studies have found a poor association between consumers' sustainable consumption attitude and their actual consumption practices, usually stated as the “attitude–behaviour gap” (Tanner & Wölfing Kast, ; Tseng & Hung, ).…”

Section: Introductionmentioning

confidence: 99%

Modelling the predictors of young consumers' sustainable consumption intention

Joshi

Sangroya

Srivastava

et al. 2019

J of Philanthropy and Mktg

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Sustainable consumption refers to consumers' socially and environmentally responsible consumption practices. The present study is the first to investigate possible individual, behavioural, and situational factors that predict sustainable consumption intention among young consumers in India. A survey was carried out on 325 young consumers. Structural equation modelling was applied to check the extent to which the considered variables predicted sustainable consumption. The results determined drive for environmental responsibility, subjective norm, and attitude towards sustainable consumption as key predictors of consumers' sustainable consumption intention. The paper offers a better understanding of the main predictors of consumers' sustainable consumption intention. Such understanding may enable managers to design effective marketing strategies to encourage sustainable consumption intention and behaviour.

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The influence of trust perceptions on German tourists’ intention to book a sustainable hotel: a new approach to analysing marketing information

Cited by 81 publications

References 62 publications

Sustainability and marketing in tourism: its contexts, paradoxes, approaches, challenges and potential

Sustainability and marketing in tourism: its contexts, paradoxes, approaches, challenges and potential

Patient–Physician Interaction and Trust in Online Health Community: The Role of Perceived Usefulness of Health Information and Services

Modelling the predictors of young consumers' sustainable consumption intention

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