The Influence of Tunable LED Lighting Systems on Consumer Food Label Perceptions

Abstract

A study was conducted in a grocery store simulation lab at a large Mid-Western university to measure consumer perceptions of meat package label design variations under different LED lighting conditions. A quasi-experimental approach using a multi-group between-within subjects' posttest only design measured participants' responses to the novel meat labels. Philip's HUE consumer LED light bulbs were varied with different colors over beef steak package labels from 2700 K (RED) -7000 K (BLUE). Goose neck lamps over the packages were used to create the display lighting simulations. The researchers determined that there was evidence of label and lighting interactions which influenced consumer perceptions of nutrition label information both between and within subject groups.

The effects of light sources and packaging types on the storage stability of fresh lean and chuck beef meat during refrigerated storage

“…Moreover, INC light systems are old and easy to use and maintain. However, nowadays, LED lamps are widely used due to their high efficiency, low cost, and different light colors compared to other systems (Clare & Hancer, 2016;Richman & Tuenge, 2009). Satterlee and Hansmeyer (1974) indicated that lightening conditions for beef such as type of light source, exposure time, intensity, wavelengths, distances between the light sources are important factors affecting the shelf-life of beef.…”