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Purpose The purpose of this study is to identify a critical pathway of the effect of big data analytics capabilities (BDACs) on strategic vigilance based on hierarchical process and a capability approach. Design/methodology/approach The researcher adopted a qualitative approach using interviews and a quantitative approach based on the interpretative structural modeling (ISM) fuzzy cross-impact matrix multiplication applied to classification (MICMAC) approach. A primary theoretical approach was also conducted to identify BDACs previously cited in the literature. Findings Four main subdivisions of BDACs were identified: management capabilities, infrastructure flexibility, talent capability and technology. Management capabilities followed by big data technical knowledge and associated with talent capabilities generate a flexible infrastructure to enhance SV. A dynamic capability perspective of knowledge and information is also required for SV. Research limitations/implications Despite the opportunity of this research and the originality of results, some limitations have to be mentioned and can constitute further directives for future researchers, such as the problem of result generalization. First, this research was based in Saudi Arabia, and a comparative approach to defining BDAC on an international level can be more beneficial in providing an exhaustive list of these capabilities. Second, reliability issues, in this research can be addressed due to the use of qualitative data collection which is considered by many researchers as unspecified and can lack scientific rigor. Future studies can improve the number of interviews during the data collection process and data process using an advanced methodological approach. Third, the effect of BDAC in SV according to the hierarchical final modal is not quantified, future work can use this research model to appreciate each effect using a quantitative approach such as correlation and structural equation modeling while considering respondents with different profiles to take into account different point of view in this concern. Practical implications This research enriches the BDAC and MICMAC literature and contributes to this aspect in three main levels. First, by providing an additional empirical asset in this field, this study offers by the way a new case to the big data literature on the banking sector. Based on the limited knowledge as well as results collected from different databases and rigorously analyzed, this subject was not treated previously and the author could not find similar studies with the same approach dealing with the key BDACs in Saudi Arabia. Social implications This research presents three main implications for policymakers and researchers interested in big data analytics (BDA) through a capability and strategic perspective. First, to attain SV, they should prioritize the development of interactive interfaces and open platforms as the primary step before collecting information and deconstructing it to guarantee the generation of knowledge and make decisions effectively. Second, policymakers must introduce organizational technologies in terms of technology management, technical knowledge and technology for decision-making. This requires simultaneous sharing and communication according to relational management. Third, the research conclusions have many critical managerial ramifications for banks in Saudi Arabia while considering the adoption of BDAC. The importance of BDACs (especially technical aspects) in shaping the decision-making to be strategically vigilant emphasizes policymakers’ orientation by paying close attention to these aspects and specific training programs to facilitate the use of such technologies and guarantee strong security measures. Moreover, findings support a balance between technical and functional BDAC. Originality/value The adoption of a knowledge-based dynamic capabilities (KBDCs) view to analyze the interaction between different BDACs in banks in Saudi Arabia to be strategically vigilant using a mixed approach.
Purpose The purpose of this study is to identify a critical pathway of the effect of big data analytics capabilities (BDACs) on strategic vigilance based on hierarchical process and a capability approach. Design/methodology/approach The researcher adopted a qualitative approach using interviews and a quantitative approach based on the interpretative structural modeling (ISM) fuzzy cross-impact matrix multiplication applied to classification (MICMAC) approach. A primary theoretical approach was also conducted to identify BDACs previously cited in the literature. Findings Four main subdivisions of BDACs were identified: management capabilities, infrastructure flexibility, talent capability and technology. Management capabilities followed by big data technical knowledge and associated with talent capabilities generate a flexible infrastructure to enhance SV. A dynamic capability perspective of knowledge and information is also required for SV. Research limitations/implications Despite the opportunity of this research and the originality of results, some limitations have to be mentioned and can constitute further directives for future researchers, such as the problem of result generalization. First, this research was based in Saudi Arabia, and a comparative approach to defining BDAC on an international level can be more beneficial in providing an exhaustive list of these capabilities. Second, reliability issues, in this research can be addressed due to the use of qualitative data collection which is considered by many researchers as unspecified and can lack scientific rigor. Future studies can improve the number of interviews during the data collection process and data process using an advanced methodological approach. Third, the effect of BDAC in SV according to the hierarchical final modal is not quantified, future work can use this research model to appreciate each effect using a quantitative approach such as correlation and structural equation modeling while considering respondents with different profiles to take into account different point of view in this concern. Practical implications This research enriches the BDAC and MICMAC literature and contributes to this aspect in three main levels. First, by providing an additional empirical asset in this field, this study offers by the way a new case to the big data literature on the banking sector. Based on the limited knowledge as well as results collected from different databases and rigorously analyzed, this subject was not treated previously and the author could not find similar studies with the same approach dealing with the key BDACs in Saudi Arabia. Social implications This research presents three main implications for policymakers and researchers interested in big data analytics (BDA) through a capability and strategic perspective. First, to attain SV, they should prioritize the development of interactive interfaces and open platforms as the primary step before collecting information and deconstructing it to guarantee the generation of knowledge and make decisions effectively. Second, policymakers must introduce organizational technologies in terms of technology management, technical knowledge and technology for decision-making. This requires simultaneous sharing and communication according to relational management. Third, the research conclusions have many critical managerial ramifications for banks in Saudi Arabia while considering the adoption of BDAC. The importance of BDACs (especially technical aspects) in shaping the decision-making to be strategically vigilant emphasizes policymakers’ orientation by paying close attention to these aspects and specific training programs to facilitate the use of such technologies and guarantee strong security measures. Moreover, findings support a balance between technical and functional BDAC. Originality/value The adoption of a knowledge-based dynamic capabilities (KBDCs) view to analyze the interaction between different BDACs in banks in Saudi Arabia to be strategically vigilant using a mixed approach.
Big Data (BD) has emerged as a pivotal tool for small and medium-sized enterprises (SMEs), offering substantial benefits in enhancing business performance and growth. This review investigates the impact of BD on SMEs, specifically focusing on business improvement, economic performance, and revenue growth. The objective of this systematic review is to evaluate the drivers and barriers of BD adoption in SMEs and assess its overall impact on operational efficiency and business outcomes. A comprehensive systematic review of 93 research papers published between 2014 and 2024 was conducted using the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) framework. The methodology included detailed analysis of research approaches, addressing biases and gaps in the literature. BD adoption in SMEs led to significant improvements in operational efficiency, revenue generation, and competitiveness. However, the studies reveal persistent challenges, such as limited financial resources and technical expertise. The review identified a reporting bias, with 47% of studies using quantitative methods, 28% employing case studies, and mixed-method and qualitative studies underrepresented (22% and 17%, respectively). This imbalance highlights a potential overreliance on quantitative approaches, which may limit the depth of insights gained. While BD offers considerable potential for driving innovation and enhancing competitiveness in SMEs, addressing the current methodological biases and resource-related barriers is crucial to fully harness its benefits. Future research should focus on diverse approaches to provide a holistic understanding of BD’s impact on SMEs.
Digital technologies have revolutionized the business field, offering significant opportunities for small and medium-sized enterprises (SMEs) to enhance sustainability and value creation. This study investigates the impact of digital technology adoption on economic and social value creation, as well as SME performance. Specifically, it examines how social media applications, big data analytics, IoT applications, blockchain applications, and AI-enabled applications influence economic and social value within SMEs. We employed a hybrid approach integrating Structural Equation Modeling (SEM) and Artificial Neural Network (ANN) techniques using SmartPLs 4.0 Application; this research analyzes these relationships. For our analysis, data were collected from 305 SME managers operating in Upper Sindh, Pakistan, specifically from major cities like Sukkur, Larkana, Shikarpur, Jacobabad, and Khairpur. The findings reveal that social media applications, big data analytics, IoT applications, and blockchain applications significantly contribute to both economic and social value creation for SMEs. Conversely, AI-enabled applications show no significant impact on value creation. Importantly, economic and social value creation positively correlates with enhanced SME performance. This study enriches our understanding of how digital technologies influence SMEs in Pakistan, particularly in enhancing economic and social value creation. Through advanced methodologies and rigorous analysis, it bridges theory with practical applications in SMEs’ digital transformation.
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