The interplay between Facebook use, social comparison, envy, and depression

Appel, H.; Gerlach, Alexander L.; Crusius, Jan

doi:10.31234/osf.io/9eszw

Cited by 41 publications

(53 citation statements)

References 0 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Among various posts on Facebook, experiential purchases were mentioned the most frequently as a topic that triggers envy (Krasnova et al, 2015). Rare research has focused on the type of the envy that is experienced by social media users (see a review in Appel et al, 2016). More empirical data are needed to describe the prevalence of benign and malicious envy on social media, and to explore the antecedents of benign and malicious envy.…”

Section: 3mentioning

confidence: 99%

Silver lining of envy on social media? The relationships between post content, envy type, and purchase intentions

Lin

2018

INTR

View full text Add to dashboard Cite

Purpose The purpose of this paper is to explore the prevalence of benign and malicious envy on social media, and to examine the relationships between shared content (experiential vs material purchases), envy type (benign vs malicious), and purchase intention (toward the same vs a superior object). Design/methodology/approach Three studies (N=622) were conducted to ask participants to recall the last time they experienced envy due to browsing social media, report an envy-triggering post about either an experiential or a material purchase shared by others and read a post about a friend’s newly bought MacBook in either an experiential or a material phrasing. The degrees of benign and malicious envy were measured, as well as the future purchase intentions toward the same and a superior object. Findings The results showed that most of the envious emotions were actually benign envy. Although there was no main effect of purchase type on envy type, both experiential purchases and phrasings were less likely to be perceived as showing off, and therefore triggered less malicious envy. Furthermore, benign envy was positively associated with the purchase intention of the same envied purchase, and malicious envy was positively associated with the purchase intention of something even superior. Originality/value As browsing other’s social news sometimes evokes envy, people were concerned about the negative effects of envy on consumers. However, this paper addressed the positive effects of envy which comes along with a motivation of moving up. This positive motivation can also be utilized for social media advertising.

show abstract

Section: 3mentioning

confidence: 99%

Silver lining of envy on social media? The relationships between post content, envy type, and purchase intentions

Lin

2018

INTR

View full text Add to dashboard Cite

show abstract

“…Prior consumer research has suggested that cognitive and emotional factors tend to shape consumers’ emotional responses and subsequent behavior (Liu, et al , 2018). Envy is acknowledged as one of the most powerful emotional drives in human nature (Lange et al , 2018) and has been examined in the context of human emotion or behavior, alongside morality (Parks et al , 2002), depression (Appel et al , 2016) and the development of stereotypes (Fiske, 2010). Furthermore, envy is usually regarded as a purely hostile emotional response (Lange et al , 2018) that may lead to individuals’ negative perceptions of the envied object.…”

mentioning

confidence: 99%

The impact of envy on brand preference: brand storytelling and psychological distance as moderators

Kao

2019

JPBM

View full text Add to dashboard Cite

Purpose While envy has been widely explored in psychology literature, theoretical understanding of the effects of envy on consumers’ emotional responses to brands is promising but under explored. Therefore, this study aims to apply cases of envy and psychological distance to consumers to examine whether the style of brand storytelling can moderate brand preference. Design/methodology/approach Three experimental studies were conducted to test the hypotheses. Experiment 1 investigated the effect of envy on consumer evaluations of an advocated brand, through viewing a series of advertisements that varied in brand storytelling styles. A total of 104 working students were randomly assigned to a 2 (brand storytelling: underdog vs top dog) single factorial design. Experiment 2 investigates the effect of envy on consumer evaluations of the advocated brand through viewing advertisements that varied in psychological distance. A total of 108 working students were randomly assigned to a 2 (psychological distance: proximal vs distant) single factorial design. Experiment 3 investigated the effect of envy on evaluations of the brand through viewing advertisements that varied in brand storytelling style and psychological distance. A total of 208 working students were randomly assigned to a 2 (underdog vs top dog) × 2 (proximal vs distant psychological distance) between-subject factorial design. Findings Results demonstrate that for consumers experiencing benign and malicious envy, advertisements characterized by brand storytelling (underdog vs top dog) and psychological distance (proximal vs distant) will elicit differential brand preferences. Originality/value This research takes up the call to address the limited attention given to envy in the context of brand advertising. Specifically, this research aims to explore how consumer envy influences brand preference and the role of moderating effects such as brand storytelling and psychological distance in this context.

show abstract

“…looking at their friends’ Facebook posts showing travel photos of places they have never been). This result might be extended to loneliness, which is the focus of our research, if we consider depression to be one example of individuals’ lowered psychological well-being driven by envious feelings (Appel et al , 2016).…”

Section: Theoretical Frameworkmentioning

confidence: 92%

Facebook users’ loneliness based on different types of interpersonal relationships

Lim

Kim

2018

ITP

View full text Add to dashboard Cite

Purpose The purpose of this paper is to investigate: first, the effects of a user’s grandiosity on the loneliness of another user on Facebook who detected it in terms of his/her well-being status; second, the mediational role of envy between grandiosity and loneliness; and, third, whether different effects are given on narcissism, envy, and loneliness depending on social or para-social relationships on Facebook. Design/methodology/approach This study’s focus is to investigate how observing others’ grandiose behaviors impact on individuals’ feeling of loneliness. The authors propose that this relationship is mediated by the feeling of envy. The authors further postulate that social relationships that participants may have with other Facebook users would play a key role in feeling different types of envy (i.e. malicious vs benign). Therefore, the current study employed a 2 (levels of grandiosity: high vs low) × 2 (social relationship: para-social vs social) between-subjects design. Findings The authors found that one’s grandiosity as reflected on Facebook significantly affects other users’ loneliness through malicious envy. However, no moderated mediation via envy (either benign or malicious) was found within the social relationship group. Originality/value Social comparison generated by the use of Facebook was found to have an effect on the user’s loneliness through the mediation of envy. In particular, the possibility that such effects could be triggered in para-social relationships was identified.

show abstract

The interplay between Facebook use, social comparison, envy, and depression

Cited by 41 publications

References 0 publications

Silver lining of envy on social media? The relationships between post content, envy type, and purchase intentions

Silver lining of envy on social media? The relationships between post content, envy type, and purchase intentions

The impact of envy on brand preference: brand storytelling and psychological distance as moderators

Facebook users’ loneliness based on different types of interpersonal relationships

Contact Info

Product

Resources

About