2017
DOI: 10.1002/csr.1420
|View full text |Cite
|
Sign up to set email alerts
|

The Inverted U‐Shaped Relationship between Corporate Philanthropy and Spending on Research and Development: A Case of Complementarity and Competition Moderated by Firm Size and Visibility

Abstract: Prior studies on corporate social responsibility (CSR) and innovation suggest either a competing or a complementary relationship between CSR and spending on research and development (R&D) activities. In this study, we unravel this puzzle by theorizing an inverted U-shaped relationship between CSR in general and corporate philanthropy (CP) in particular, and R&D spending. Drawing mainly on stakeholder theory, we suggest that CP, by securing stakeholders' support differently at different levels of spending, woul… Show more

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
1
1
1
1

Citation Types

0
30
0

Year Published

2018
2018
2022
2022

Publication Types

Select...
8

Relationship

0
8

Authors

Journals

citations
Cited by 37 publications
(30 citation statements)
references
References 103 publications
(156 reference statements)
0
30
0
Order By: Relevance
“…We propose that the business case for CSP can be considered well proved. Research designs taking into account non‐linear CSP‐CFP relations may even further increase the explanatory power of the CSP‐CFP relation (Barnett & Salomon, ; Gao, Wu, & Hafsi, ; Trumpp & Guenther, ; Wagner, Van Phu, Azomahou, & Wehrmeyer, ).…”
Section: Discussionmentioning
confidence: 99%
“…We propose that the business case for CSP can be considered well proved. Research designs taking into account non‐linear CSP‐CFP relations may even further increase the explanatory power of the CSP‐CFP relation (Barnett & Salomon, ; Gao, Wu, & Hafsi, ; Trumpp & Guenther, ; Wagner, Van Phu, Azomahou, & Wehrmeyer, ).…”
Section: Discussionmentioning
confidence: 99%
“…At the same time, with higher firm visibility, more benefits would be obtained from CSR practice [49]. Such benefits could be growing digital and representation effects [46], enhancing stakeholder recognition, improving financial performance [15] and gaining more investment for research and development expenditure [50], and promoting more enterprise innovation [51]. Therefore, we can infer that firm visibility is the key institution factor that affects the impact of ethics on performance.…”
Section: Firm Visibilitymentioning
confidence: 99%
“…In this context, the social CSR-innovativeness relationship may be treated as a specific example of the inverted U-shaped relationship between CSR and CFP (Singh, Sethuraman, & Lam, 2017). Interestingly, an inverted U-shaped relationship between CSR and R&D spending was argued by Gao, Wu, and Hafsi (2017). This is supported by McWilliams andSiegel (2011, p. 1485), who claimed that "there is some optimal level of investment in RBT resources that will maximize firm profit.…”
Section: Contributionsmentioning
confidence: 99%