The Issue, Challenges and Risk of Post- Surgery Treatment Abroad Among Medical Tourists from Doctors’ Perspective

Moghavvemi, Sedigheh; Mogan, Kesavaartaney; Ghazali, Ezlika M.

doi:10.1080/1528008x.2023.2262142

Journal of Quality Assurance in Hospitality & Tourism

2023

DOI: 10.1080/1528008x.2023.2262142

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The Issue, Challenges and Risk of Post- Surgery Treatment Abroad Among Medical Tourists from Doctors’ Perspective

Sedigheh Moghavvemi,

Kesavaartaney Mogan,

Ezlika M. Ghazali

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2024

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Medical tourism destination image: Scale development

Alp,

Yılmaz

2024

Journal of Tourism Research

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In response to heightened competition among destinations vying for medical tourists, these destinations have prioritized improving their image. Although several scales exist to assess destination images, there is a scarcity of scales specifically tailored to measure the image of medical tourism destinations. To address this gap, a thorough scale development process was employed, resulting in the creation of a second‐order model known as the medical tourism destination image scale. This scale explores four dimensions: quality of doctors and hospitals, ease of travel and safety, variety of treatment, and communication. The findings underscore the significant potential for marketers and policymakers to enhance the attractiveness of medical tourism destinations.

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Medical tourism destination image: Scale development

Alp,

Yılmaz

2024

Journal of Tourism Research

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The Issue, Challenges and Risk of Post- Surgery Treatment Abroad Among Medical Tourists from Doctors’ Perspective

Cited by 1 publication

References 87 publications

Medical tourism destination image: Scale development

Medical tourism destination image: Scale development

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