“…Numerous previous studies have examined the determinant factors of MSMEs business performance, such as entrepreneurial aspects (motivation, optimism, self-efficacy, selfmanagement), human resource competence (skills, abilities, knowledge), innovation (product creativity, technology), and business sustainability (growth, profitability) (Anggadwita & Mustafid, 2014). Other studies claimed that there were several factors correlated with performance such as: independence learning, entrepreneurial orientation, human capital, entrepreneurial competence, and entrepreneurial motivation (Apriyani et al, 2019;Muthalib et al, 2018;Zainol et al, 2018), marketing (Morgan, 2012), company capabilities (Abaho et al, 2016;Peter et al, 2019), self-efficacy and employee involvement (Carter et al, 2018), work ethic, skills (Bataineh, 2020;Sariwulan & Suparno, 2020), social capital and innovation (Agyapong et al, 2017;Akintimehin et al, 2019;Felício et al, 2014;Hameed et al, 2021;Pratono, 2018;Stam et al, 2014), and location (Fitriyani et al, 2019;Minai & Lucky, 2011;Setiaji & Fatuniah, 2018;Shah et al, 2018). Based on these studies, the authors are motivated to investigate the role of social capital and location in improving the MSMEs performance in the North Tangerang region.…”