“…We have not been able to systematically measure the long‐term impacts of the organisational culture handbook on, for example, firm performance or organisational trust. Further research could investigate the impact of substitutes for socialisation in virtual organisations, drawing on the relevant literature (eg, Chang, Chuang, & Chao, 2011; Choi & Cho, 2019; Martinez, Beaulieu, Gibbons, Pronovost, & Wang, 2015; Ogbonna & Harris, 2000; Scheibe & Gupta, 2017).…”