The moderating role of technology proficiency and academic discipline in AI-chatbot adoption within higher education: Insights from a PLS-SEM analysis

Saihi, Afef; Ben-Daya, Mohamed; Hariga, Moncer

doi:10.1007/s10639-024-13023-0

Educ Inf Technol

2024

DOI: 10.1007/s10639-024-13023-0

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The moderating role of technology proficiency and academic discipline in AI-chatbot adoption within higher education: Insights from a PLS-SEM analysis

Afef Saihi,

Mohamed Ben-Daya,

Moncer Hariga

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2024

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Cited by 3 publications

References 107 publications

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Drivers and Necessary Conditions for Chatbot Acceptance in the Insurance Industry. Analysis of policyholders’ and professionals’ Perspectives

de Andrés-Sánchez,

Gené-Albesa

2024

Journal of Organizational Computing and Electronic Commerce

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Drivers and Necessary Conditions for Chatbot Acceptance in the Insurance Industry. Analysis of policyholders’ and professionals’ Perspectives

de Andrés-Sánchez,

Gené-Albesa

2024

Journal of Organizational Computing and Electronic Commerce

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Intentional or Designed? The Impact of Stance Attribution on Cognitive Processing of Generative AI Service Failures

Lv,

Sun,

Zhu

et al. 2024

Brain Sciences

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Background: With the rapid expansion of the generative AI market, conducting in-depth research on cognitive conflicts in human–computer interaction is crucial for optimizing user experience and improving the quality of interactions with AI systems. However, existing studies insufficiently explore the role of user cognitive conflicts and the explanation of stance attribution in the design of human–computer interactions. Methods: This research, grounded in mental models theory and employing an improved version of the oddball paradigm, utilizes Event-Related Spectral Perturbations (ERSP) and functional connectivity analysis to reveal how task types and stance attribution explanations in generative AI influence users’ unconscious cognitive processing mechanisms during service failures. Results: The results indicate that under design stance explanations, the ERSP and Phase Locking Value (PLV) in the theta frequency band were significantly lower for emotional task failures than mechanical task failures. In the case of emotional task failures, the ERSP and PLV in the theta frequency band induced by intentional stance explanations were significantly higher than those induced by design stance explanations. Conclusions: This study found that stance attribution explanations profoundly affect users’ mental models of AI, which determine their responses to service failure.

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Assessing the Influence of Technical Skills on the Growth of Small, Medium, and Micro Enterprises in Masvingo City, Zimbabwe

Jongwe,

Seeletse,

Ladzani

2024

IJARBM

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This study examines the role of technical skills in driving the growth and sustainability of Small, Medium, and Micro Enterprises (SMMEs) in Masvingo Province, Zimbabwe. Technical skills are recognized as cru-cial for enhancing business performance, fostering competitive ad-vantage, and supporting long-term development. Using a quantitative approach, the research surveyed **233 participants** across diverse sectors within the SMME landscape in the region. The findings reveal a polarized perspective: 50.21% of participants agree that technical skills significantly contribute to business growth, while 49.79% disagree, suggesting varied experiences and perceptions among stakeholders. This study underscores the importance of targeted skill development as a strategic priority to bolster the resilience and success of SMMEs. It provides actionable recommendations for policymakers, business owners, and educators to address this critical gap by investing in tech-nical skills training, aligning educational programs with market de-mands, and fostering a supportive ecosystem for enterprise develop-ment. By prioritizing technical skills, stakeholders can enhance the ca-pacity of SMMEs to navigate challenges, seize growth opportunities, and contribute to the broader economic development of Zimbabwe.

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The moderating role of technology proficiency and academic discipline in AI-chatbot adoption within higher education: Insights from a PLS-SEM analysis

Cited by 3 publications

References 107 publications

Drivers and Necessary Conditions for Chatbot Acceptance in the Insurance Industry. Analysis of policyholders’ and professionals’ Perspectives

Drivers and Necessary Conditions for Chatbot Acceptance in the Insurance Industry. Analysis of policyholders’ and professionals’ Perspectives

Intentional or Designed? The Impact of Stance Attribution on Cognitive Processing of Generative AI Service Failures

Assessing the Influence of Technical Skills on the Growth of Small, Medium, and Micro Enterprises in Masvingo City, Zimbabwe

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