“…The importance of considering cultural diversity in non-Western countries and regions, including Asia, has often been noted in discussions on further development of neuroethics ( Global Neuroethics Summit Delegates et al, 2018 ; Emerging Issues Task Force, International Neuroethics Society, 2019 ), but there have been limited discussions and studies addressing specific cultural characteristics in this field ( Fukushi et al, 2017 , Sakura, 2012 , Wang et al, 2019 , Wu and Fukushi, 2012 ). On the other hand, there are studies using cognitive neuroscience and cultural psychology methodologies to elucidate cultural differences in neural mechanisms related to ethics and values (for example, Yang et al 2019 , also see Khalaila et al 2023 ; Kitayama and Park, 2010 ). In light of such situation, the IEEE Brain Neuroethics designs their activity under the theme of "Ethical, Legal, Social, and Cultural Implications of Neurotechnology," which emphasizes the consideration of cultural differences and diversity ( https://brain.ieee.org/publications/neuroethics-framework/addressing-the-ethical-legal-social-cultural-implications-of-neurotechnology/ ).…”