2012
DOI: 10.1089/fpd.2011.0990
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The Potential Capability of Social Media as a Component of Food Safety and Food Terrorism Surveillance Systems

Abstract: Social media (i.e., internet applications and platforms that allow users to create and share content) are a potentially rich data source for foodborne disease surveillance. This commentary qualitatively evaluates social media as a foodborne disease surveillance system component and discusses novel ways that social media may facilitate the detection of intentional and unintentional food contamination.

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Cited by 37 publications
(52 citation statements)
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“…Foodborne illness is also vastly underreported since most people who are affected do not seek medical attention nor receive laboratory confirmation of the causative agent (necessary steps to trigger declaration of an outbreak). Newkirk et al [41] make the case for using real-time data from social media to bypass significant delays in traditional foodborne surveillance activities, estimating a potential savings of 5-19 days in the reporting timeline for salmonellosis.…”
Section: Discussionmentioning
confidence: 99%
“…Foodborne illness is also vastly underreported since most people who are affected do not seek medical attention nor receive laboratory confirmation of the causative agent (necessary steps to trigger declaration of an outbreak). Newkirk et al [41] make the case for using real-time data from social media to bypass significant delays in traditional foodborne surveillance activities, estimating a potential savings of 5-19 days in the reporting timeline for salmonellosis.…”
Section: Discussionmentioning
confidence: 99%
“…Social media and similar data sources provide one approach to improving food safety through surveillance (19). One major advantage of these nontraditional data sources is timeliness.…”
Section: Discussionmentioning
confidence: 99%
“…Despite the widespread use and timely availability of information on websites such as Facebook, shortcomings include the limited sensitivity and positive predictive value of user-generated content, including self-identified ‘friends’ or acquaintances. 24 However, in the context of dwindling public health resources, the use of social media could be considered during investigations not only for TB, but also for outbreaks such as measles and meningitis, where timely administration of post-exposure treatments is required.…”
Section: Discussionmentioning
confidence: 99%