2024
DOI: 10.1108/jadee-06-2023-0160
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The potential of farmers’ markets: the Uganda case

Winnie Nalubowa,
Roberta Moruzzo,
Paola Scarpellini
et al.

Abstract: PurposeIn Uganda, smallholder farmers produce about 70% of the food but receive very low prices on the sales channels they use. To improve farmers' livelihoods, other innovative sales channels such as farmers' markets (FMs) have to be explored. Therefore, the study aimed to determine the potential of establishing farmers' markets in Uganda, focusing on Kampala district.Design/methodology/approachA qualitative methodology was used to understand farmers' perceptions and the factors that could influence the succe… Show more

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