The Potential of Halal Food Business in Asia and Europe with Majority of Non-Muslim Communities

Abstract

The purpose of this article is to find out about how the halal food business is, what halal food restaurants are already in Asia and Europe, what is the potential of the Muslim community in Asia and Europe, and what is the potential of the halal food business in Asia and Europe with the majority non-Muslim society. In Islam, food is not only seen in terms of appearance and taste, but there are more important factors, namely whether the food is halal or not. The halalness of a food is very important as a consideration in the consumption of a food. The study results show that the halal food industry in Asia is increasing. The study results show that the halal food industry in Asia and Europe is increasing. The reason is, the existence of the Muslim population has increased growth, based on the trend of demand for halal products and also halal tourism. This is a great opportunity for business people to meet the demand for halal food. The challenge is how to improve quality and meet halal standards to meet consumer demand.

Analysis of the Need for a Halal Tracking System in Indonesia: A Case Study of Fast Food Restaurant

“…The increasing trend of the halal food business as a form of Muslim population growth to meet their needs, besides the increasing demand for halal products, is also caused by the large number of non-Muslim residents who are starting to understand the benefits and advantages of halal products themselves. Indonesia, which is predominantly Muslim and has the largest Muslim population in the world, has a huge opportunity as a center for halal food in the world [1].…”

“…Moreover, they know that whatever they eat will become flesh and blood in the body, both halal and haram. It is this halal or haram food that in Islam greatly influences the behavior and prayers of a Muslim [1].…”