2021
DOI: 10.1016/j.ejim.2021.03.015
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The power of choice: Experimental evidence that freedom to choose a vaccine against COVID-19 improves willingness to be vaccinated

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Cited by 27 publications
(31 citation statements)
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“…Moreover, the highest weight compared to the other factors considered in the model highlights the importance of this construct. These findings corroborate those by Sprengholz et al [ 34 ] who found that willingness to be vaccinated increased when people were assigned to their preferred vaccine.…”
Section: Discussionsupporting
confidence: 91%
See 1 more Smart Citation
“…Moreover, the highest weight compared to the other factors considered in the model highlights the importance of this construct. These findings corroborate those by Sprengholz et al [ 34 ] who found that willingness to be vaccinated increased when people were assigned to their preferred vaccine.…”
Section: Discussionsupporting
confidence: 91%
“…More than 20 countries stopped distributing that vaccine for a week or more. To our knowledge, only one experimental study in Germany [ 34 ] evidenced that the willingness to be vaccinated increased when the vaccine preferences (i.e., the BioNTech vaccine vs. the AstraZeneca vaccine) were taken into account. Moreover, when participants were asked which vaccine they would prefer (in February 2021), 46.2% of them favored the BioNTech vaccine, whereas only 2.3% chose the AstraZeneca vaccine, and 29.4% had no preferences.…”
Section: Introductionmentioning
confidence: 99%
“…[28][29][30]32,33 Offering choice in the vaccine process was perceived as facilitating a sense of control and influencing willingness to receive a COVID-19 vaccine. 34 Choice should be offered in as many aspects of the vaccination process as possible to facilitate trust and transparency. The influence of social support is a known tool in increasing behaviors to vaccinate.…”
Section: Discussionmentioning
confidence: 99%
“…A substantial and significant effect of vaccine efficacy was found in Australia, where consumers were found to be willing to pay US$23.92 for a 1% increase in vaccine efficacy; this implies a US$360 increase in WTP when comparing, for example, COVID-19 vaccines with 84% and 99% efficacy levels (minimum and maximum levels used in that study). Moreover, some literature indicates that vaccine uptake can be increased if people are provided the freedom to choose the vaccine they believe is best (e.g., vaccines with higher efficacy levels) [ 48 ].…”
Section: Discussionmentioning
confidence: 99%