A self-paced reading experiment tested if a generically-used masculine personal pronoun leads to a male bias in online processing. We presented Dutch native speakers (N=95, 47 male) with generic statements featuring the masculine pronoun hij ‘he’ (e.g., Someone who always promises that he will really be on time, such as Ms/Mr Knoop, will sometimes be late anyway). We further presented participants with control items expressing the same meaning, but without the pronoun. Reading times were significantly higher when a female individual was given as an example (i.e., Ms Knoop in the example above) following the masculine generic pronoun hij ‘he’, but not in the control condition. This effect did not interact with participant gender. This shows that the generically-intended masculine personal pronoun leads to a male bias in online processing for male as well as female participants. Masculine personal pronouns are still commonly used for generic reference in many languages such as Dutch, but the results of this experiment refute the notion that a pronoun such as hij ‘he’ can be readily processed as gender-neutral.