Abstract:The rise of non-European sport athletes has meant a need for their cultural ways to be acknowledged in the sporting arena. Although the players' cultures are visible in sports, through war chants, tattoos, and cultural singing, much of their interactions as athletes are underpinned by foreign western centric philosophies. Many of them are forced to work in an environment which privileges individual capitalism, over their cultural values of service. The failure of sporting organisations to understand the cultur… Show more
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.